Cărți publicitate/ Advertising

Paperback – 03 Mar 2015

Preț: 78^.77 lei 131^.28 lei

Livrare din stoc 04 aug

-40%

Kapferer on Luxury

De (autor) Jean-Noel Kapferer

Paperback – 03 Mar 2015

Preț: 191^.65 lei 239^.84 lei

Livrare din stoc 04 aug

-20%

Confessions Of An Advertising Man

De (autor) David Ogilvy

Southbank Publishing

Paperback – September 2011

Preț: 57^.98 lei 72^.48 lei

Economic 20-31 aug · Express 03-05 aug

-20%

The Choice Factory

De (autor) Richard Shotton

HARRIMAN HOUSE LTD

Paperback – 26 Feb 2018

Preț: 96^.19 lei

Economic 19-31 aug · Express 03-05 aug

The Advertising Concept Book

De (autor) Pete Barry

Paperback

Preț: 132^.23 lei 197^.35 lei

Economic 18 aug-01 sep · Express 12-19 aug

-33%

Advanced Google AdWords

De (autor) Brad Geddes

Sybex

Paperback – 23 May 2014

Preț: 167^.11 lei 196^.59 lei

Economic 14-18 aug · Express 03-05 aug

-15%

Ogilvy, D: Ogilvy on Advertising

De (autor) David Ogilvy

Welbeck Publishing Group

Paperback – March 2007

Preț: 106^.30 lei

Economic 20 aug-01 sep

Hey, Whipple, Squeeze This

De (autor) Luke Sullivan et al.

Paperback – 16 Feb 2016

Preț: 107^.24 lei 121^.86 lei

Economic 14-18 aug · Express 03-05 aug

-12%

#Girlboss

De (autor) Sophia Amoruso

PUBLICA

Paperback – 03 Jul 2015

Preț: 37^.57 lei

Express 06-10 aug

Hegarty on Creativity

De (autor) John Hegarty

Glazer Kennedy Publishing

Hardback – 24 Feb 2014

Preț: 51^.52 lei 64^.98 lei

Economic 18 aug-01 sep

-21%

Contagious

De (autor) Jonah Berger

Simon&Schuster

Paperback – 16 Jan 2014

Preț: 41^.60 lei 46^.22 lei

Economic 20 aug-01 sep · Express 07-14 aug

-10%

How to Write a Good Advertisement

De (autor) Victor O. Schwab

Echo Point Books & Media

Paperback – 04 Jul 2013

Preț: 74^.71 lei

Economic 18 aug-01 sep · Express 13-21 aug

Brand Sense

De (autor) Martin Lindstrom

Kogan Page Ltd

Paperback – 03 Apr 2010

Preț: 98^.88 lei 123^.02 lei

Economic 26 aug-07 sep · Express 03-05 aug

-20%

Outrageous Advertising That's Outrageously Successful

De (autor) Bill Glazer et al.

Paperback – May 2009

Preț: 117^.53 lei

Economic 18 aug-01 sep · Express 13-21 aug

Tested Sentences That Sell

De (autor) Elmer Wheeler

CreateSpace Independent Publishing Platform

Paperback – October 2008

Preț: 130^.48 lei

Economic 18 aug-01 sep · Express 13-21 aug

The Art of Client Service

De (autor) Robert Solomon et al.

Hardback – 22 Apr 2016

Preț: 107^.42 lei

Economic 14-18 aug · Express 13-21 aug

Advertising Media Workbook and Sourcebook

De (autor) Larry D. Kelley et al.

Routledge

Paperback – 20 Apr 2015

Preț: 304^.11 lei 329^.41 lei

Economic 20 aug-01 sep

-8%

Media Selling

De (autor) Charles Warner et al.

Paperback – 27 Jul 2020

Preț: 229^.81 lei 278^.60 lei

Economic 14-18 aug · Express 03-05 aug

-18%

Epica Book 32

De (autor) Epica Awards

Bloomsbury Publishing

Hardback – 31 Oct 2019

Preț: 354^.65 lei 389^.73 lei

Economic 19-25 aug

-9%

Ultimate Guide to Amazon Advertising

De (autor) Timothy Seward

Entrepreneur Press

Paperback – 06 Jun 2019

Preț: 89^.46 lei 114^.54 lei

Economic 20 aug-01 sep · Express 12-19 aug

-22%

Experiential Marketing

De (autor) Shirra Smilansky

Kogan Page Ltd

Paperback – 03 Dec 2017

Preț: 133^.72 lei 166^.09 lei

Economic 26 aug-07 sep · Express 03-05 aug

-19%

Young, M: Ogilvy on Advertising in the Digital Age

De (autor) Miles Young

Welbeck Publishing Group

Hardback – 05 Oct 2017

Preț: 198^.19 lei

Economic 19-31 aug · Express 03-05 aug

Advertising

De (autor) Mara Einstein

Oxford University Press

Paperback – 28 Sep 2017

Preț: 65^.80 lei 71^.75 lei

Economic 14-18 aug · Express 03-05 aug

-8%

Visual Content Marketing

De (autor) Stephen Gamble

Paperback – 27 May 2016

Preț: 148^.93 lei

Economic 14-18 aug · Express 03-05 aug

Excellence in Advertising

Editat de Leslie Butterfield

BUTTERWORTH HEINEMANN

Paperback – September 1999

Preț: 321^.87 lei

Economic 20 aug-01 sep · Express 13-21 aug

Beyond Advertising

De (autor) Yoram (Jerry) Wind et al.

Hardback – 25 Mar 2016

Preț: 142^.45 lei

Economic 14-18 aug

Like, Follow, Share

De (autor) Suse Barnes

Tycho Press

Paperback – March 2016

Preț: 51^.15 lei 67^.67 lei

Economic 18 aug-01 sep · Express 12-19 aug

-24%

Admen, Mad Men, and the Real World of Advertising

De (autor) Dave Marinaccio

ARCADE

Hardback – 03 Nov 2015

Preț: 92^.95 lei 119^.56 lei

Economic 20 aug-01 sep

-22%

Branded Interactions

De (autor) Marco Spies

Hardback – 24 Aug 2015

Preț: 261^.62 lei 302^.41 lei

Economic 18 aug-01 sep · Express 03-05 aug

-13%

Nation Branding

De (autor) Keith Dinnie

Routledge

Paperback – 26 Aug 2015

Preț: 305^.47 lei 335^.67 lei

Economic 20 aug-01 sep · Express 13-21 aug

-9%

Google Adwords for Beginners

De (autor) Dale Blake

Biz Hub

Paperback – 26 Jun 2015

Preț: 34^.51 lei

Economic 18 aug-01 sep · Express 13-21 aug

Rethinking Prestige Branding

De (autor) Wolfgang Schaefer et al.

Paperback – May 2015

Preț: 132^.30 lei 164^.60 lei

Economic 26 aug-07 sep · Express 03-05 aug

-20%

Corporate Branding

Editat de T. C. Melewar et al.

Routledge

Paperback – 27 Apr 2015

Preț: 295^.33 lei 321^.91 lei

Economic 20 aug-01 sep · Express 13-21 aug

-8%

What Is a 21st Century Brand?

De (autor) Nick Kendall

Hardback – 03 Apr 2015

Preț: 241^.66 lei 284^.31 lei

Economic 18 aug-01 sep · Express 12-19 aug

-15%

Paid Attention

De (autor) Faris Yakob

Paperback – 03 Apr 2015

Preț: 131^.15 lei

Economic 18 aug-01 sep · Express 13-21 aug

The Anatomy of Humbug

De (autor) Paul Feldwick

Troubador Publishing

Hardback – 07 Jan 2015

Preț: 113^.42 lei

Economic 19-31 aug · Express 03-05 aug

Contagios

De (autor) Jonah Berger et al.

PUBLICA

Paperback – 2015

Preț: 44^.83 lei 47^.20 lei

Express 06-10 aug

-5%

Targeted

De (autor) Mike Smith

Amacom

Hardback – 19 Nov 2014

Preț: 101^.63 lei 112^.92 lei

Economic 19-25 aug

-10%

The Essence of Value

De (autor) Mario Pricken

Wiley Vch

Hardback – 22 Oct 2014

Preț: 222^.84 lei 262^.11 lei

Economic 14-18 aug

-15%

Thoughts on Design

Ilustrat de Paul Rand

Chronicle Books

Paperback – 02 Sep 2014

Preț: 82^.20 lei

Economic 19-31 aug · Express 03-05 aug

All Thumbs

De (autor) M. Kelley

Palgrave Macmillan US

Hardback – 02 Sep 2014

Preț: 43^.30 lei

Economic 19-31 aug · Express 03-05 aug

Read Me

De (autor) Roger Horberry et al.

LAURENCE KING

Paperback – 02 Sep 2014

Preț: 140^.97 lei

Economic 18 aug-01 sep · Express 13-21 aug

Remember Those Great Volkswagen Ads?

De (autor) Alfredo Marcantonio et al.

Merrell

Hardback – 30 Sep 2014

Preț: 394^.37 lei

Economic 18 aug-01 sep · Express 12-19 aug

Amazon's Dirty Little Secrets

De (autor) Greg Jameson

Morgan James Publishing

Paperback – 12 Aug 2014

Preț: 70^.22 lei 80^.97 lei

Economic 20 aug-01 sep · Express 12-19 aug

-13%

The Complete Guide to Running Successful Workshops & Seminars

De (autor) Kristie Lorette

Atlantic Publishing Co

Paperback – 15 Jul 2014

Preț: 138^.27 lei

Economic 18 aug-01 sep

The Old Rush

De (autor) Peter B. Hubbell

LID Publishing

Hardback – May 2014

Preț: 133^.85 lei

Economic 18 aug-01 sep · Express 12-19 aug

Marketing the Moon – The Selling of the Apollo Lunar Program

De (autor) David Meerman Scott et al.

Mit Press

Hardback – 25 Apr 2014

Preț: 184^.04 lei 209^.14 lei

Economic 18 aug-01 sep · Express 13-21 aug

-12%

Brand New.

De (autor) Wally Olins

CreateSpace Independent Publishing Platform

Paperback – 07 Apr 2014

Preț: 94^.94 lei 109^.78 lei

Economic 18 aug-01 sep

-14%

Net Smart – How to Thrive Online

De (autor) Howard Rheingold et al.

Mit Press

Paperback – 07 Mar 2014

Preț: 114^.94 lei

Economic 19-31 aug · Express 03-05 aug

Scientific Advertising

De (autor) Claude Hopkins

Martino Fine Books

Paperback – 22 Jan 2016

Preț: 30^.57 lei

Economic 08-22 sep

Kommunikationskonzeption und Briefing

De (autor) Ralph E. Hartleben et al.

Wiley Vch

Hardback – 22 Jan 2014

Preț: 251^.70 lei 264^.95 lei

Economic 14-18 aug

-5%

Content Marketing Strategies for Professionals

De (autor) Bruce Clay et al.

CREATESPACE

Paperback – 23 Dec 2013

Preț: 75^.57 lei

Economic 18 aug-01 sep · Express 13-21 aug

1st Copy Book for Advertising Copywriters and Creative Writers

De (autor) Maxwell Ofori Nkrumah BFA

Paperback – 19 Oct 2013

Preț: 62^.12 lei

Economic 18 aug-01 sep · Express 13-21 aug

Advertising – Concept and Copy 3e

De (autor) George Felton

W. W. Norton & Company

Paperback – 06 Sep 2013

Preț: 320^.57 lei

Economic 19-31 aug · Express 03-05 aug

Strategic Thinking for Advertising Creatives

De (autor) Alice Kavounas Taylor

LAURENCE KING

Paperback – 30 Sep 2013

Preț: 158^.19 lei

Economic 19-31 aug · Express 03-05 aug

The Stuff You Can't Bottle

De (autor) King Adz

Paperback – May 2013

Preț: 115^.42 lei 133^.12 lei

Economic 18 aug-01 sep

-13%

Brand Thinking and Other Noble Pursuits

De (autor) Debbie Millman et al.

Allworth Press

Paperback – May 2013

Preț: 112^.39 lei

Economic 18 aug-01 sep · Express 12-19 aug

Illusions in Motion – Media Archaeology of the Moving Panorama and Related Spectacles

De (autor) Erkki Huhtamo et al.

Mit Press

Hardback – 19 Mar 2013

Preț: 308^.12 lei

Economic 19-31 aug · Express 03-05 aug

Work for Money, Design for Love

De (autor) David Airey

New Riders Publishing

Paperback – December 2012

Preț: 185^.55 lei

Economic 18 aug-01 sep · Express 03-05 aug

Sales Seduction - Why Do You Say Yes?

De (autor) Rhondalynn Korolak

Imagineering Unlimited

Paperback – November 2012

Preț: 93^.79 lei 105^.38 lei

Economic 18 aug-01 sep · Express 13-21 aug

-11%

Goodvertising

De (autor) Thomas Kolster

Hardback – 17 Sep 2012

Preț: 181^.24 lei 208^.35 lei

Economic 18 aug-01 sep · Express 03-05 aug

-13%

The Copywriter′s Toolkit

De (autor) Margo Berman

Paperback – 27 Jul 2012

Preț: 188^.31 lei 213^.98 lei

Economic 14-18 aug · Express 13-21 aug

-12%

Platform

De (autor) Michael Hyatt

HarperCollins Leadership

Hardback – 21 May 2012

Preț: 96^.63 lei

Economic 19-31 aug · Express 03-05 aug

Seducing the Subconscious

De (autor) Robert Heath

Hardback – 23 Mar 2012

Preț: 150^.43 lei 172^.19 lei

Economic 14-18 aug

-13%

Branding Cities

Editat de Stephanie Hemelryk Donald et al.

Taylor and Francis

Paperback – 06 Feb 2012

Preț: 239^.80 lei 274^.63 lei

Economic 20 aug-01 sep

-13%

Ad Critique

De (autor) Nancy R. Tag

SAGE Publications

Paperback – 29 Feb 2012

Preț: 323^.40 lei 371^.84 lei

Economic 19-25 aug

-13%

Google AdWords For Dummies

De (autor) Howie Jacobson et al.

Paperback – 20 Jan 2012

Preț: 118^.10 lei

Economic 14-18 aug · Express 03-05 aug

The Social Media Mind

De (autor) David Amerland

New Line Publishing

Paperback – 13 Jan 2012

Preț: 104^.22 lei

Economic 18 aug-01 sep · Express 13-21 aug

Jean-Paul Goude

De (autor) Jean-Paul Goude

www.snowballpublishing.com

Paperback – 28 Nov 2011

Preț: 179^.72 lei 206^.76 lei

Economic 18 aug-01 sep · Express 03-05 aug

-13%

Making Ads Pay

De (autor) John Caples

Paperback – 08 Feb 2013

Preț: 82^.80 lei

Economic 18 aug-01 sep · Express 13-21 aug

Readings and Cases in Sustainable Marketing

Editat de Clare D'Souza et al.

Tilde University Press

Paperback – June 2011

Preț: 369^.25 lei 414^.90 lei

Economic 19-25 aug

-11%

Facebook Advertising For Dummies

De (autor) Paul Dunay et al.

Paperback – 12 Nov 2010

Preț: 137^.67 lei

Economic 14-18 aug · Express 03-05 aug

Beyond Viral

De (autor) Kevin Nalty et al.

Hardback – 22 Oct 2010

Preț: 120^.47 lei

Economic 14-18 aug

Digital Advertising

De (autor) Daniele Fiandaca

Creative Social

Paperback – October 2010

Preț: 122^.70 lei

Economic 18 aug-01 sep · Express 13-21 aug

Maslen, A: Write Copy Make Money

De (autor) Andy Maslen

Marshall Cavendish Ltd.

Paperback – 15 Oct 2010

Preț: 96^.08 lei

Economic 19-31 aug · Express 03-05 aug

Scientific Advertising

De (autor) Claude C. Hopkins

COSIMO CLASSICS

Paperback – December 2007

Preț: 33^.95 lei

Economic 18 aug-01 sep · Express 13-21 aug

How to Win Campaigns

De (autor) Chris Rose

Earthscan Publications

Paperback – 28 Sep 2010

Preț: 172^.46 lei 206^.30 lei

Economic 20 aug-01 sep · Express 03-05 aug

-16%

The Experience Effect

De (autor) Jim Joseph

Amacom

Hardback – 03 May 2010

Preț: 115^.37 lei 160^.42 lei

Economic 09-15 sep

-28%

Get Seen

De (autor) Steve Garfield et al.

Hardback – 26 Jan 2010

Preț: 148^.43 lei

Economic 18 aug-01 sep · Express 13-21 aug

100 Great Copywriting Ideas From Leading Companies Around the World

De (autor) Andy Maslen

Marshall Cavendish

Paperback – 28 Nov 2009

Preț: 59^.65 lei

Economic 19-31 aug · Express 03-05 aug

Advertising Management

De (autor) Donald W. Jugenheimer et al.

M E SHARPE INC

Paperback – April 2009

Preț: 380^.37 lei 413^.45 lei

Economic 18 aug-01 sep · Express 13-21 aug

-8%

Eating the Big Fish

De (autor) Adam Morgan

University Press of Florida

Hardback – 03 Mar 2009

Preț: 138^.15 lei 162^.53 lei

Economic 14-18 aug · Express 03-05 aug

-15%

Cashvertising

De (autor) Drew Eric Whitman

Career Press

Paperback – 21 Nov 2008

Preț: 89^.52 lei

Economic 18 aug-01 sep · Express 03-05 aug

Selling the Sunshine State

De (autor) William Hollis et al.

Hardback – October 2008

Preț: 274^.39 lei

Economic 19-25 aug

Mind Capture

De (autor) Tony Rubleski et al.

Morgan James Publishing

Paperback – August 2008

Preț: 111^.01 lei

Economic 18 aug-01 sep · Express 12-19 aug

Creative Advertising

De (autor) Mario Pricken

Paperback – 26 May 2008

Preț: 165^.55 lei 201^.73 lei

Economic 18 aug-01 sep

-18%

Managing Creative People

De (autor) Gordon Torr

Hardback – 04 Apr 2008

Preț: 169^.62 lei 178^.54 lei

Economic 14-18 aug · Express 13-21 aug

-5%

The Language of Advertising: Major Themes in English Studies

Editat de Guy Cook

Taylor and Francis

Hardback – 30 Oct 2007

Preț: 5200^.87 lei 5843^.68 lei

Economic 20 aug-01 sep

-11%

Creating Passion Brands

De (autor) Helen Edwards et al.

Paperback – 03 Oct 2007

Preț: 147^.80 lei

Economic 18 aug-01 sep · Express 13-21 aug

The Online Advertising Playbook

De (autor) Joe Plummer et al.

Hardback – 18 May 2007

Preț: 177^.35 lei

Economic 14-18 aug · Express 13-21 aug

The Adweek Copywriting Handbook

De (autor) Joseph Sugarman