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The Formula de Albert-László Barabási

The Formula

Autor Albert-László Barabási
en Limba Engleză Paperback – 6 noi 2018

Observăm în The Formula o abordare interdisciplinară riguroasă, situată la intersecția dintre fizica rețelelor, analiza statistică și sociologia succesului. Albert-László Barabási nu propune un volum de self-help convențional, ci o investigație științifică asupra modului în care societatea validează realizările individuale. Notăm că premisa centrală separă performanța — care este intrinsecă și limitată — de succes, definit ca un fenomen colectiv, nelimitat și guvernat de rețelele de influență. Această lucrare extinde cadrul propus de The Science of Science de Dashun Wang cu date noi extrase din analiza carierelor artistice, academice și sportive, demonstrând cum „legea fitness-ului” influențează succesul viitor. În contextul operei sale, The Formula reprezintă aplicarea practică a teoriilor fundamentale din Linked. Dacă în lucrările anterioare Albert-László Barabási explora arhitectura rețelelor complexe, aici el utilizează aceleași instrumente matematice pentru a explica de ce talentul singur nu garantează recunoașterea. Structura cărții este construită în jurul a cinci legi fundamentale, fiecare capitol progresând de la exemple concrete — precum cazul Baronului Roșu sau piața de artă — către algoritmi care pot prezice traiectoria unei cariere. Remarcăm tratarea detaliată a „Legii a Patra”, care explică de ce, în echipele creative, creditul este adesea atribuit unui singur individ, în ciuda efortului colectiv. Tonul este precis, ancorat în dovezi empirice, oferind o perspectivă obiectivă asupra unui subiect dominat istoric de speculații.

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Specificații

ISBN-13: 9780316526470
ISBN-10: 0316526479
Pagini: 310
Dimensiuni: 151 x 233 x 25 mm
Greutate: 0.53 kg
Editura: Hachette Book Group
Colecția Little Brown - US

De ce să citești această carte

Recomandăm această carte cititorilor care doresc să înțeleagă mecanica din spatele succesului dincolo de clișeele motivaționale. Veți câștiga o înțelegere bazată pe date despre cum funcționează algoritmii de recunoaștere în carierele moderne și cum să vă poziționați munca în cadrul rețelelor profesionale. Este un instrument esențial pentru lideri, cercetători și oricine navighează într-o societate obsedată de performanță.

Despre autor

Albert-László Barabási este un fizician de origine româno-maghiară, stabilit în Statele Unite, recunoscut la nivel mondial pentru contribuțiile sale pionierat în teoria rețelelor. Este profesor distins și director al Center for Complex Network Research (CCNR) la Northeastern University și deține afilieri la Harvard University și Central European University. În 1999, a revoluționat domeniul prin introducerea conceptului de rețele „scale-free” și a modelului Barabási–Albert, esențial pentru înțelegerea sistemelor biologice, tehnologice și sociale complexe. Expertiza sa transformă datele brute în legi universale aplicabile în economie și sociologie.

Notă biografică

Albert-László Barabási is the Robert Gray Dodge Professor of Network Science and a Distinguished University Professor at Northeastern University, where he directs the Center for Complex Network Research and holds appointments in the Department of Medicine at Harvard Medical School and the Central European University in Budapest. A native of Transylvania, Romania, he received his Masters in Theoretical Physics at the Eötvös University in Budapest, Hungary and Ph.D. at Boston University. Barabási latest book, Bursts: The Hidden Pattern Behind Everything We Do (Dutton, 2010), is available in five languages. His previous book Linked: The New Science of Networks (Perseus, 2002) is currently available in fifteen languages. He is the author of Network Science (Cambridge, 2016) and the co-editor of The Structure and Dynamics of Networks (Princeton, 2005). His work has led to many breakthroughs, including the discovery of scale-free networks in 1999, which continues to make him one of the most cited scientists today.

Recenzii

"The Formulais an important book for us all to read. It weaves together meticulously researched historical context with more than a decade of Barabási's and other scholars' "eureka moments" and research findings to extract scientific principles and actionable insights for achieving success."—Science
"Laszlo Barabasi is an extraordinary scientist who has enjoyed great success. He brings to bear all of his capacity as the former to understand the latter--to our great benefit. Writing in a lively fashion, he illuminates broad principles that explain how people in all fields--from entrepreneurs to scientists to athletes to artists--achieve success. The insights are novel and useful, and backed not just by vivid stories, but also by the sorts of detailed and inventive scientific analyses, plainly explained, for which Barabasi is rightly famous."—Nicholas Christakis, co-author of Connected and the Sol Goldman Family Professor of Social and Natural Science at Yale University
"In his new book, Laszlo Barabasi delights us with the stories and mechanisms that explain success in our achievement obsessed society."—Cesar A. Hidalgo, author of Why Information Grows and Director of the Macro Connections group at the MIT Media Lab
"Barabasi will indelibly transform the way we all think about success."—Alex Pentland, author of Social Physics and Toshiba Professor at MIT
"It's rare that a book about success turns out to be such a page-turner, but there you go. File [The Formula] away with Freakonomics or Outliers."—Geekwire
"A fascinating new book."—Bloomberg Businessweek
"If you are currently at the top of your field, but you want to knock everyone else off the mountain, Barabasi will tell you how. And if you're not quite there yet, these laws might give you something to think about on the way up."—Lifehacker
"A fun, fast, first-hand account of efforts to use big data to pull back the curtain on our collective dynamics.The Formula offers a rich tour of research on how relatively simple feedback forces channel our lives in surprising and counter-intuitive ways."—Nature

Descriere

"This is not just an important but an imperative project: to approach the problem of randomness and success using the state of the art scientific arsenal we have. Barabasi is the person."

--Nassim Nicholas Taleb, author of the New York Times bestselling The Black Swan and Distinguished Professor of Risk Engineering at NYU
 
An international bestseller
 
In the bestselling tradition of Malcom Gladwell, James Gleick, and Nate Silver, prominent professor László Barabási gives us a trailblazing book that promises to transform the very foundations of how our success-obsessed society approaches their professional careers, life pursuits and long-term goals.
 
Too often, accomplishment does not equal success. We did the work but didn't get the promotion; we played hard but weren't recognized; we had the idea but didn't get the credit. We convince ourselves that talent combined with a strong work ethic is the key to getting ahead, but also realize that combination often fails to yield results, without any deeper understanding as to why. Recognizing this striking disconnect, the author, along with a team of renowned researchers and some of the most advanced data-crunching systems on the planet, dedicated themselves to one goal: uncovering that ever-elusive link between performance and success.
 
Now, based on years of academic research, The Formula finally unveils the groundbreaking discoveries of their pioneering study, not only highlighting the scientific and mathematic principles that underpin success, but also revolutionizing our understanding of:
  • Why performance is necessary but not adequate
  • Why "Experts" are often wrong
  • How to assemble a creative team primed for success
  • How to most effectively engage our networks
  • And much more.

Cuprins

Introduction - Introduction: Success Isn't About You. It's About Us. Chapter - 1: The Red Baron and the Forgotten Ace Section - The First Law: Performance drives success, but when performance can¿t be measured, networks drive success. Chapter - 2: Grand Slams and College Diplomas Chapter - 3: The $2 Million Urinal Section - The Second Law: Performance is bounded, but success is unbounded. Chapter - 4: How Much Is a Bottle of Wine Worth? Chapter - 5: Superstars and Power Laws Section - The Third Law: Previous success x fitness = future success. Chapter - 6: Exploding Kittens and Sock Puppets Chapter - 7: The Ear of the Beholder Section - The Fourth Law: While team success requires diversity and balance, a single individual will receive credit for the group¿s achievements. Chapter - 8: Kind of Conventional, Kind of Innovative, Kind of Blue Chapter - 9: The Algorithm That Found the Overlooked Scientist Section - The Fifth Law: With persistence success can come at any time. Chapter - 10: Einstein¿s Error