Overcome Any Obstacle to Creativity
Autor Tony McCaffreyen Limba Engleză Paperback – 15 mar 2018
| Toate formatele și edițiile | Preț | Express |
|---|---|---|
| Paperback (1) | 243.10 lei 6-8 săpt. | |
| Bloomsbury Publishing – 15 mar 2018 | 243.10 lei 6-8 săpt. | |
| Hardback (1) | 436.95 lei 6-8 săpt. | |
| Bloomsbury Publishing – 19 mar 2018 | 436.95 lei 6-8 săpt. |
Preț: 243.10 lei
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Specificații
ISBN-13: 9781475834642
ISBN-10: 1475834640
Pagini: 190
Ilustrații: 73 b/w illustrations; 5 tables
Dimensiuni: 149 x 229 x 15 mm
Greutate: 0.3 kg
Editura: Bloomsbury Publishing
Colecția Rowman & Littlefield Publishers
Locul publicării:New York, United States
ISBN-10: 1475834640
Pagini: 190
Ilustrații: 73 b/w illustrations; 5 tables
Dimensiuni: 149 x 229 x 15 mm
Greutate: 0.3 kg
Editura: Bloomsbury Publishing
Colecția Rowman & Littlefield Publishers
Locul publicării:New York, United States
Cuprins
Preface
Introduction
Chapter 1: The Nonsense Method of Teaching
Chapter 2: More Nonsense in Teaching
Chapter 3: Functional Fixedness
Chapter 4: Design Fixation
Chapter 5: Brainswarming: Solving Problems Together
Chapter 6: Analogy Blindness
Chapter 7: Other Blind Spots around Goals and Assumptions
Chapter 8: Solving Like Animals
Chapter 9: Visual Blending
Chapter 10: Unconscious Creativity
Chapter 11: Evolution and Creativity
Chapter 12: Diagnosing Creative Weaknesses
Chapter 13: Contradictions
Chapter 14: Unlimited Features
Chapter 15: Back to the Childlike
Appendix A: Hints and Solutions
About the Author
Introduction
Chapter 1: The Nonsense Method of Teaching
Chapter 2: More Nonsense in Teaching
Chapter 3: Functional Fixedness
Chapter 4: Design Fixation
Chapter 5: Brainswarming: Solving Problems Together
Chapter 6: Analogy Blindness
Chapter 7: Other Blind Spots around Goals and Assumptions
Chapter 8: Solving Like Animals
Chapter 9: Visual Blending
Chapter 10: Unconscious Creativity
Chapter 11: Evolution and Creativity
Chapter 12: Diagnosing Creative Weaknesses
Chapter 13: Contradictions
Chapter 14: Unlimited Features
Chapter 15: Back to the Childlike
Appendix A: Hints and Solutions
About the Author
Recenzii
McCaffrey has delivered a captivating exploration of the psychology of invention, a lively romp into the pleasures of puzzles, and a practical guidebook for overcoming the roadblocks to creativity. Don't miss it!
There are many books about creativity, but this one is unique in its focus on systematic methods that actually help us to think more creatively. It goes into detail about the different features that items can have, and how to use these to design improvements to the items in interesting and effective ways. Overcome Any Obstacle to Creativity is a vast advancement on previous works in that it actually delivers on what it promises, helping to break us out of our functional fixedness and other ways of rigid thinking that impede innovation. McCaffrey uses the latest developments in cognitive science and neuro-psychology to inspire his methods so that they cohere well with the way the brain actually operates. This book will challenge you and open your mind with powerful yet simple tools to generate novel ideas in almost any kind of endeavor. It is also fun to use and has many helpful examples that demonstrate various ways to use the valuable insights found within. Get ready for a lot of a-ha moments with this book.
For more than half a century, researchers have been adding to our understanding of obstacles that block creativity. Only now are they getting around to understanding how to overcome all those creative obstacles. In engaging and surprisingly accessible language, Dr. McCaffrey's book builds on cutting-edge research to help readers not only understand but uncork their own creative potential.
Dr. Tony McCaffrey's marvelous new book, Overcome Any Obstacle to Creativity, explains that creativity involves picking out nonobvious features and relationships of a problem to use as building blocks of a solution. But Dr. McCaffrey doesn't just make this point in an abstract way. He shows concretely how this works for many different types of problems and gives practical, step-by-step recipes for making the nonobvious obvious. A clear, concise, and immensely helpful book for those who want to become creative problem solvers.
There are many books about creativity, but this one is unique in its focus on systematic methods that actually help us to think more creatively. It goes into detail about the different features that items can have, and how to use these to design improvements to the items in interesting and effective ways. Overcome Any Obstacle to Creativity is a vast advancement on previous works in that it actually delivers on what it promises, helping to break us out of our functional fixedness and other ways of rigid thinking that impede innovation. McCaffrey uses the latest developments in cognitive science and neuro-psychology to inspire his methods so that they cohere well with the way the brain actually operates. This book will challenge you and open your mind with powerful yet simple tools to generate novel ideas in almost any kind of endeavor. It is also fun to use and has many helpful examples that demonstrate various ways to use the valuable insights found within. Get ready for a lot of a-ha moments with this book.
For more than half a century, researchers have been adding to our understanding of obstacles that block creativity. Only now are they getting around to understanding how to overcome all those creative obstacles. In engaging and surprisingly accessible language, Dr. McCaffrey's book builds on cutting-edge research to help readers not only understand but uncork their own creative potential.
Dr. Tony McCaffrey's marvelous new book, Overcome Any Obstacle to Creativity, explains that creativity involves picking out nonobvious features and relationships of a problem to use as building blocks of a solution. But Dr. McCaffrey doesn't just make this point in an abstract way. He shows concretely how this works for many different types of problems and gives practical, step-by-step recipes for making the nonobvious obvious. A clear, concise, and immensely helpful book for those who want to become creative problem solvers.