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Music Business Essentials: A Guide for Aspiring Professionals de Mark Cabaniss

Music Business Essentials: A Guide for Aspiring Professionals: Rowman & Littlefield Publishers

Autor Mark Cabaniss Cuvânt înainte de Mike Curb
en Limba Engleză Paperback – 22 oct 2018
Music Business Essentials takes musicians and beginning business students on a journey which imparts not only vital "nuts and bolts" information about the business of music, but provides inspirational and practical tips from a veteran traveler who has successfully navigated his own music business path to success for over 25 years.
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Specificații

ISBN-13: 9781442274549
ISBN-10: 1442274549
Pagini: 196
Ilustrații: 1 b/w illustration; 12 b/w photos; 1 table; 7 textboxes
Dimensiuni: 153 x 228 x 16 mm
Greutate: 0.41 kg
Editura: Bloomsbury Publishing
Colecția Rowman & Littlefield
Seria Rowman & Littlefield Publishers

Locul publicării:New York, United States

Descriere

Today's music business is more challenging than ever, but music's availability and the consumption of this powerful force offer unprecedented opportunities for those with the desire to succeed. Music Business Essentials: A Guide for Aspiring Professionals takes musicians and beginning business students on a journey full of vital nuts and bolts knowledge as well as practical wisdom from a veteran industry professional.

Although the dynamic music industry is always changing, Mark Cabaniss's concise and encouraging, yet realistic approach reveals unchanging principles to guide readers towards successful and fulfilling careers in music. From band dynamics and touring to songwriting and publishing and from branding and promotion to record labels and revenue streams, Cabaniss covers the entire music machine from the talent to the tax returns.

Music Business Essentials is an easy-to-read introduction that will prove an invaluable handbook for reference time and again. It is ideal for college students, high school students, and anyone interested in a career in music.

Cuprins

Foreword

Acknowledgements

Introduction

Chapter 1: To Thine Own Self Be True: Why Do the Music Business?

Chapter 2: It All Begins with a Song

Chapter 3: The Big Foundation: Music Copyright

Chapter 4 Band on the Run: A Career in Performance

Chapter 5 You Can Be a Star: Being a Solo Artist

Chapter 6: From Song to Selling: Music Publishing

Chapter 7: Dynamite or Dinosaur: Record Labels

Chapter 8: Making It Rain: Revenue Streams

Chapter 9: From Bricks to Clicks: Retail and Merchandising

Chapter 10: Where Hollywood Meets Broadway: Music for Broadcasting, Film, and Theatre

Chapter 11: Beethoven on Main Street: Arts Administration

Chapter 12: The Final Mix: Getting It Done

Glossary

Recenzii

Mark Cabaniss knows his stuff. This is a profoundly helpful book for anyone hoping to make their dreams come true in an increasingly difficult business. He covers the gamut with knowledge, insight and the wisdom of a decades-long career navigating the musical waters. This book just might be your golden ticket to success.
Mark Cabaniss has managed something extraordinary-the creation of a book about the music business that any artist can understand and actually use. Though the book is impressively comprehensive, beautifully organized and filled with vital, true data, the author has a purpose to inspire and genuinely wants his reader to succeed. This is no coincidence since aside from his being a great communicator and teacher, Mark is also a noted songwriter, publisher, playwright and producer in his own right. This work is more definitive than most because its author is smart, literate and has "walked the walk." Thank you, Mark, for this extraordinary gift to all of your fellow artists.
Mark Cabaniss has created the definitive guide to today's complex and challenging music business, written with all of Mark's renowned expertise, warmth and wit. An entertaining, patient and thorough roadmap through the bewildering landscape of today's music scene, it's the one book I would recommend to anyone starting out or simply trying to get their bearings. If you want to understand and navigate any aspect of the music industry, Music Business Essentials is the vital volume you must own...the go-to guidebook for any aspiring vocalist, musician, songwriter, publisher or record producer (or any of the above who would love a refresher course!). I only wish Music Business Essentials had existed when I was first starting out!
Music Business Essentials gives you the vital information you need to have a successful and life-long career in the music industry. Cabaniss provides real-life experiences and examples of his walk through the various segments of the industry in order to help someone begin their own journey to success.

Notă biografică

Mark Cabaniss is a music publisher, writer/producer, broadcaster, and speaker. He is president and CEO of Jubilate Music Group, creating printed and digital music, recordings, and videos. As an ASCAP composer and arranger, Cabaniss's published compositions have been performed nationally, abroad and on the stage of Carnegie Hall, and include musicals, cantatas, and instrumental works. He is a multiple recipient of ASCAP's Popular Music Award and is a Dove Award and Angel Award-winning producer. For his contributions to the music products industry, NAMM awarded him the Believe in Music Award. He is a member of The Recording Academy (Grammy), The Dramatists Guild, and serves on the board of advisors for "The Music Man Square," a museum and foundation in Mason City, Iowa, dedicated to furthering music education and honoring the legacy of Meredith Willson. Cabaniss was named Outstanding Alumnus of the Year by Mars Hill University and serves on the University's Board of Trustees. He is also the founder and donor of The Helen Cole Krause Music Scholarship and The William D. Thomas, Jr. Music Scholarship, each awarded annually to qualifying students who choose music as a college major. He also serves as a correspondent for Hollywood 360, a weekly nationally syndicated entertainment radio show based in Chicago. His more-than-thirty-year career in music business and broadcasting has led to collaborations with television icons Bob Barker, Kathie Lee Gifford, and Andy Griffith; Academy Award-winner Shirley Jones; legendary entertainer Steve Allen; Broadway/pop songwriters Rupert Holmes and David Pomeranz; jazz pianist/composer Loonis McGlohon; composer Charles Strouse; and others. He is the author of Miracle of The Music Man: The Classic American Story of Meredith Willson; Music Business Essentials; Confessions of a Shameless Name-Dropper; and 88 Keys to Music Business Success. He holds bachelor's and master's degrees in Music Education and Communications from Mars Hill University and the University of Tennessee, Knoxville. He resides in Nashville. www.markcabaniss.com