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Cărți editura Kogan Page

Omnichannel Retail – How to Build Winning Stores in a Digital World

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Using Artificial Intelligence in Marketing – How to Harness AI and Maintain the Competitive Edge

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Sustainability to Social Change – Lead Your Company from Managing Risks to Creating Social Value

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Digital Marketing Handbook: Deliver Powerful Digital Campaigns

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Data Strategy – How to Profit from a World of Big Data, Analytics and Artificial Intelligence: How to Profit from a World of Big Data, Analytics and Artificial Intelligence

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Words That Work – Communicate Your Purpose, Your Profits and Your Performance

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Employee Engagement – A Practical Introduction

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Strategic Thinking – A Step–by–step Approach to Strategy and Leadership

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The Direct to Consumer Playbook – The Stories and Strategies of the Brands that Wrote the DTC Rules

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The Trusted Executive – Nine Leadership Habits that Inspire Results, Relationships and Reputation

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Redefining HR – Transforming People Teams to Drive Business Performance

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Mastering the Circular Economy – A Practical Approach to the Circular Business Model Transformation

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Control the Narrative – The Executive`s Guide to Building, Pivoting and Repairing Your Reputation

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2 mai 2021

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Community Building for Marketers – How to Connect, Engage and Foster Growth

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Customer Insight Strategies – How to Understand Your Audience and Create Remarkable Marketing

Autor Christine Bailey

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The Power of Customer Experience – How to Use Customer–centricity to Drive Sales and Profitability

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Autor Chris Daffy

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Innovative B2B Marketing – New Models, Processes and Theory: New Models, Processes and Theory

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Leading Travel and Tourism Retail – How Businesses Can Sustainably Capture New Profits in Shopping Tourism

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The Power of HR – How to Make an Organizational Impact as a People Professional

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Be Data Driven – How Organizations Can Harness the Power of Data

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Stickier Marketing – How to Win Customers in a Digital Age

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Future–Ready Retail – How to Reimagine the Customer Experience, Rebuild Retail Spaces and Reignite our Shopping Malls and Streets

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The Robot–Proof Recruiter – A Survival Guide for Recruitment and Sourcing Professionals

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Amazon – How the World′s Most Relentless Retailer will Continue to Revolutionize Commerce

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Next Generation Retail – How to Use New Technology to Innovate for the Future: How to Use New Technology to Innovate for the Future

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2 feb 2023

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Autor Lola Bakare

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The Next Rules of Work – The Mindset, Skillset and Toolset to Lead Your Organization through Uncertainty

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Communicate to Inspire – A Guide for Leaders

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Understanding Social Media – How to Create a Plan for Your Business that Works

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Persuasive Copywriting – Cut Through the Noise and Communicate With Impact

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Social Selling – Techniques to Influence Buyers and Changemakers: Techniques to Influence Buyers and Changemakers

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Employee Experience Strategy – Design an Effective EX Strategy to Improve Employee Performance and Drive Business Results

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Build Your Cultural Agility – The Nine Competencies of Successful Global Professionals

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Valuable Content Marketing – How to Make Quality Content Your Key to Success: How to Make Quality Content Your Key to Success

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Neuroscience for Learning and Development – How to Apply Neuroscience and Psychology for Improved Learning and Training

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Crisis Communication – Practical PR Strategies for Reputation Management & Company Survival

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Cărți editura Kogan Page