Artificial Intelligence in Value Creation: Improving Competitive Advantage

en Limba Engleză Paperback – 29 dec 2018

This book analyses various models of value creation in projects and businesses by applying different forms of Artificial Intelligence in their products and services. First presenting the main concepts and ideas behind AI, Wodecki assesses different models of technology-based value creation based upon the analysis of over 400 case studies. This framework shows how AI may influence both value creation and competitive advantage (efficiency, creativity and flexibility) within a modern organization. Finally, a conceptual model is formulated to evaluate AI-supported in-company projects and new ventures and identify the key managerial and technical competencies required.

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Specificații

ISBN-13: 9783030062590
ISBN-10: 3030062597
Pagini: 340
Ilustrații: XIII, 340 p. 26 illus.
Dimensiuni: 148 x 210 mm
Greutate: 0.43 kg
Ediția:Softcover reprint of the original 1st ed. 2019
Editura: Springer International Publishing
Colecția Palgrave Macmillan
Locul publicării:Cham, Switzerland

Cuprins

1 Value creation and competitive advantage models.- 2 Artificial Intelligence Methods and Techniques.- 3 Influence of artificial intelligence on activities and competitiveness of an organization.- 4 Model for value generation in companies and cognitive networks.- 5 Summary and recommendations for future research.

Notă biografică

Andrzej Wodecki is a researcher at Warsaw University of Technology, Poland. With more than 15 years of experience in business information systems, human capital management and internet ventures, he combines industry practice with research on the influence of Artificial Intelligence on modern organizations.

Textul de pe ultima copertă

This book analyses various models of value creation in projects and businesses by applying different forms of Artificial Intelligence in their products and services. First presenting the main concepts and ideas behind AI, Wodecki assesses different models of technology-based value creation based upon the analysis of over 400 case studies. This framework shows how AI may influence both value creation and competitive advantage (efficiency, creativity and flexibility) within a modern organization. Finally, a conceptual model is formulated to evaluate AI-supported in-company projects and new ventures and identify key managerial and technical competencies required.

Caracteristici

Investigates how Artificial Intelligence can contribute to value creation Analyses over 400 case studies Provides a model to evaluate company projects supported by AI

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