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Teleselling

Autor James D Porterfield
en Limba Engleză Paperback – 12 apr 1996
Discover the best techniques to maximize your sales Here is a proven, detailed selling system that gives you the tools you need to improve your sales results. Written by Jim Porterfield, an experienced marketing consultant, this accessible and easy-to-follow guide shows you how to grab your listener's attention over the phone--and effectively close the deals you want.
Fully updated to reflect the latest research about what really works for telesellers, Teleselling is packed with examples, tips, and exercises that will help you:
  • Design your own successful selling plan based on your strengths and abilities
  • Establish a call strategy
  • Capture--and keep--a customer's undivided attention
  • Develop techniques to improve your listening skills
  • Decide when and how to ask for the order
  • Close the deal
Covering the ABCs of selling by phone, Teleselling will put you on the right path to better results and increased sales success.
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Specificații

ISBN-13: 9780471115670
ISBN-10: 0471115673
Pagini: 240
Dimensiuni: 191 x 235 x 13 mm
Greutate: 0.46 kg
Ediția:2nd Revised edition
Editura: Wiley
Locul publicării:Hoboken, United States

Public țintă

Telemarketers, Corporate Trainers.

Descriere

Maximize your effectiveness over the phone. Here is a, detailed selling system with all the techniques needed to grab the listener's attention over the phone-and avoid that awful click in the ear. Readers will discover how to determine product benefits and use this knowledge to sell.