Making Sense of Media – Key Texts in Media and Cultural Studies
Autor AA Bergeren Limba Engleză Hardback – 5 aug 2004
Designed expressly for those interested in gaining a solid understanding of the media and how they work, Making Sense of Media is an indispensable book.
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Specificații
ISBN-13: 9781405120166
ISBN-10: 1405120169
Pagini: 206
Dimensiuni: 165 x 241 x 17 mm
Greutate: 0.45 kg
Ediția:New.
Editura: Wiley
Locul publicării:Chichester, United Kingdom
ISBN-10: 1405120169
Pagini: 206
Dimensiuni: 165 x 241 x 17 mm
Greutate: 0.45 kg
Ediția:New.
Editura: Wiley
Locul publicării:Chichester, United Kingdom
Public țintă
beginning undergraduates studying mass media in media studies, communication theory, and mass communication coursesNotă biografică
Arthur Asa Berger is Professor Emeritus in the Broadcast and Electronic Communication Arts Department at San Francisco State University. His many publications include: Signs in Contemporary Culture (1984; 2nd edn., 1998); Seeing is Believing: An Introduction to Visual Communication (1989; 2nd edn., 1998); Media Analysis Techniques (1992; 3rd edn., 2004); Essentials of Mass Communication Theory (1995); Narratives in Popular Culture, Media and Everyday Life (1997); and Media and Communication Research Methods (2000).
Descriere
Helps readers understand mass media and the texts they carry. This book covers seminal figures, concepts and scholarship in mass media studies, including Vladimir Propp, Mikhail Bakhtin, Raymond Williams, Fredric Jameson, and Stuart Hall.