Leading Innovation, Creativity and Enterprise
Autor Peter Cooken Limba Engleză Hardback – 25 feb 2016
The book deals with questions such as:
What are the roots of creativity and imagination? · How can we create the physiological and mental states under which creativity happens naturally rather than having to rely on creative thinking tools?
· What kind of leadership is required to make creativity and innovation business as usual behaviours in your enterprise?
· What is the role of technique in engendering creativity within teams? What are the most effective and reliable recipes for team based creativity?
· What ensures that creativity turns into innovation? What stops it?
In exploring these questions, the book will show you how to produce and lead creative teams, as well as build an innovative company culture.
Preț: 123.89 lei
Preț vechi: 225.11 lei
-45%
Puncte Express: 186
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Livrare economică 11-25 mai
Specificații
ISBN-13: 9781472925398
ISBN-10: 1472925394
Pagini: 256
Dimensiuni: 158 x 236 x 24 mm
Greutate: 0.52 kg
Editura: Bloomsbury Publishing
Colecția Bloomsbury Information
Locul publicării:London, United Kingdom
ISBN-10: 1472925394
Pagini: 256
Dimensiuni: 158 x 236 x 24 mm
Greutate: 0.52 kg
Editura: Bloomsbury Publishing
Colecția Bloomsbury Information
Locul publicării:London, United Kingdom
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Recenzii
Peter Cook writes with flair, authority and an infectious enthusiasm. You don't find many books that combine hard research findings with fascinating stories and examples on every page. This is one of them. A joy from start to finish.
Peter's new book is nothing less than an excellent, fascinating and illuminating study on how creativity helps to fuel individual leadership and organizational capability.
A perceptive and original work because Cook explores 'innovation' from such unusual angles. And he does so in a writing style that is always engaging. Recommended - he will make you think!
In a world of wicked problems, this is a deeply insightful examination of the human and structural aspects of the topic, whatever part of the organisation you work in. Carefully structured as both a manual and an account and packed with anecdotes, it's a bible of practical advice of how to drive the organisation to high levels of creativity. Even if you have no intention of ever being creative in your entire career, it remains a must read
Peter has created a selection box of ideas and tools in this book that entice the reader to explore new concepts of innovation, creativity and enterprise as well as setting well known management and leadership ideas in the context of innovation. The book is lavishly illustrated with his own experiences and those of business leaders. As a text it's a great introduction to the breadth of writing on this important topic and would be ideal for those studying vocational qualifications in leadership and management.
Peter's new book is nothing less than an excellent, fascinating and illuminating study on how creativity helps to fuel individual leadership and organizational capability.
A perceptive and original work because Cook explores 'innovation' from such unusual angles. And he does so in a writing style that is always engaging. Recommended - he will make you think!
In a world of wicked problems, this is a deeply insightful examination of the human and structural aspects of the topic, whatever part of the organisation you work in. Carefully structured as both a manual and an account and packed with anecdotes, it's a bible of practical advice of how to drive the organisation to high levels of creativity. Even if you have no intention of ever being creative in your entire career, it remains a must read
Peter has created a selection box of ideas and tools in this book that entice the reader to explore new concepts of innovation, creativity and enterprise as well as setting well known management and leadership ideas in the context of innovation. The book is lavishly illustrated with his own experiences and those of business leaders. As a text it's a great introduction to the breadth of writing on this important topic and would be ideal for those studying vocational qualifications in leadership and management.