Gut Feelings
Autor Gerd Gigerenzeren Limba Engleză Paperback – iul 2008
Why is split second decision-making superior to deliberation? Gut Feelings delivers the science behind Malcolm Gladwell?s Blink
Reflection and reason are overrated, according to renowned psychologist Gerd Gigerenzer. Much better qualified to help us make decisions is the cognitive, emotional, and social repertoire we call intuition?a suite of gut feelings that have evolved over the millennia specifically for making decisions. ?Gladwell drew heavily on Gigerenzer?s research. But Gigerenzer goes a step further by explaining just why our gut instincts are so often right. Intuition, it seems, is not some sort of mystical chemical reaction but a neurologically based behavior that evolved to ensure that we humans respond quickly when faced with a dilemma? (BusinessWeek).
Reflection and reason are overrated, according to renowned psychologist Gerd Gigerenzer. Much better qualified to help us make decisions is the cognitive, emotional, and social repertoire we call intuition?a suite of gut feelings that have evolved over the millennia specifically for making decisions. ?Gladwell drew heavily on Gigerenzer?s research. But Gigerenzer goes a step further by explaining just why our gut instincts are so often right. Intuition, it seems, is not some sort of mystical chemical reaction but a neurologically based behavior that evolved to ensure that we humans respond quickly when faced with a dilemma? (BusinessWeek).
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| Penguin Books – 28 aug 2008 | 75.39 lei 3-5 săpt. | +0.00 lei 7-13 zile |
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Specificații
ISBN-13: 9780143113768
ISBN-10: 0143113763
Pagini: 280
Ilustrații: b/w illustrations throughout
Dimensiuni: 128 x 195 x 17 mm
Greutate: 0.2 kg
Editura: Penguin Publishing Group
ISBN-10: 0143113763
Pagini: 280
Ilustrații: b/w illustrations throughout
Dimensiuni: 128 x 195 x 17 mm
Greutate: 0.2 kg
Editura: Penguin Publishing Group
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Descriere
This book is grounded in cutting-edge research, and its message is conveyed through compelling, real-life examples.
Notă biografică
Gerd Gigerenzer is the author of Gut Feelings. He is currently the director of the Max Planck Institute for Human Development in Berlin, Germany, and lectures around the world on the importance of proper risk education for everyone from school-age children to prominent doctors, bankers, and politicians.
Recenzii
Gigerenzer's writing is catchily optimistic and slyly funny … devillish