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The Power of Habit: Puterea obisnuintei

Autor Charles Duhigg
Notă:  4.00 · 5 note - 1 recenzie 
en Limba Engleză Paperback – 7 feb 2013

A psychology/business crossover, this book reveals the secrets of why people do what they do and how they can change. Duhigg argues that the key to exercising regularly, losing weight, raising children, becoming more productive, etc, is in understanding how habits work. Duhigg was recently shortlisted for the Pulitzer Prize. 'Once you've read this book, you'll never look at yourself, your organisation, or your world quite the same way.' Daniel H. Pink

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Specificații

ISBN-13: 9781847946249
ISBN-10: 1847946240
Pagini: 400
Ilustrații: Illustrations
Dimensiuni: 191 x 128 x 28 mm
Greutate: 0.28 kg
Editura: Random House
Seria Puterea obisnuintei


Recenzii de la cititorii Books Express


Andrei-Alexandru Tulbure a dat nota:

Am citit aceasta carte in 2017 ca un pdf pe calculator. Mi-a schimbat viata sincer si am comandat-o pentru a o avea in format fizic si a o impati cu oamenii dragi mie. E extraordinara. Cea mai buna carte pe care am citit-o. Locul 2 cartea Mindset.

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Descriere

Number #1 Bestseller

Carte disponibilă și în limba română - Puterea obişnuinţei: De ce facem ceea ce facem în viaţă şi în afaceri

In "The Power of Habit", award-winning "New York Times" business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation. Along the way we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight.

We visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We discover how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr. We go inside Procter & Gamble, Target superstores, Rick Warren's Saddleback Church, NFL locker rooms, and the nation's largest hospitals and see how implementing so-called keystone habits can earn billions and mean the difference between failure and success, life and death.

At its core, "The Power of Habit" contains an exhilarating argument: the key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work. Habits aren't destiny. As Charles Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives.


Notă biografică

Charles Duhigg