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Where Value Hides de Stuart E Jackson

Where Value Hides

Autor Stuart E Jackson
en Limba Engleză Hardback – oct 2006
Where Value Hides introduces the Strategic Market Positioning theory, which accurately reveals a company's true health based on factors like market share. SMP helps your business define its markets, measure the real value of those markets, and correct bad assumptions. This book uses real-life examples to explain how to use SMP to directly and positively impact corporate health and profits.
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Specificații

ISBN-13: 9780470009208
ISBN-10: 0470009209
Pagini: 288
Dimensiuni: 157 x 235 x 22 mm
Greutate: 0.64 kg
Editura: Wiley
Locul publicării:Hoboken, United States

Descriere

Where Value Hides introduces the Strategic Market Positioning theory, which accurately reveals a company's true health based on factors like market share. SMP helps your business define its markets, measure the real value of those markets, and correct bad assumptions.