Wharton on Dynamic Competitive Strategy
Editat de George S. Day, David J Reibsteinen Limba Engleză Hardback – 2 mai 1997
| Toate formatele și edițiile | Preț | Express |
|---|---|---|
| Paperback (1) | 166.58 lei 3-5 săpt. | |
| Wiley – 13 aug 2004 | 166.58 lei 3-5 săpt. | |
| Hardback (1) | 388.97 lei 3-5 săpt. | |
| Wiley – 2 mai 1997 | 388.97 lei 3-5 săpt. |
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Specificații
ISBN-13: 9780471172079
ISBN-10: 0471172073
Pagini: 480
Dimensiuni: 157 x 235 x 33 mm
Greutate: 0.93 kg
Ediția:New.
Editura: Wiley
Locul publicării:Hoboken, United States
ISBN-10: 0471172073
Pagini: 480
Dimensiuni: 157 x 235 x 33 mm
Greutate: 0.93 kg
Ediția:New.
Editura: Wiley
Locul publicării:Hoboken, United States
Public țintă
Managers at any company whose performance depend on the actions of competitors, Consultants who help shape competetive strategy, Securities Analysts and Professional Investors who need to improve their understanding of the prospects of individual companies and entire industries, MBA Students and Management and Marketing Faculty of College Business Departments interested in the latest info on Competitive Strategy.Descriere
WHARTON on DYNAMIC COMPETITIVE STRATEGY "A valuable contribution, this insightful book makes it clear that strategy is not a one-time search for a sustainable competitive advantage, but a continuous monitoring of the environment, consumers, and competitors with the object of making the right moves in a dynamically changing competitive landscape.