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Using Conversation Analysis for Business and Management Students: Mastering Business Research Methods

Autor David Greatbatch, Timothy Clark
en Limba Engleză Paperback – 5 dec 2017
In Using Conversation Analysis, David Greatbatch and Timothy Clark introduce the key elements of conversation analysis, an increasingly prominent form of business research analysis, which involves analysing audio and visual recordings of naturally occurring talk-in-interaction such as television speeches and interview exchanges, to see how meanings are constructed.

Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method.

Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.


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Specificații

ISBN-13: 9781473948266
ISBN-10: 1473948266
Pagini: 128
Dimensiuni: 170 x 242 x 11 mm
Greutate: 0.61 kg
Ediția:First Edition
Editura: SAGE Publications
Colecția Sage Publications Ltd
Seria Mastering Business Research Methods

Locul publicării:London, United Kingdom

Cuprins

Chapter 1. Introduction
Chapter 2. Understanding Conversation Analysis
Chapter 3. Basic Components of Conversation Analysis
Chapter 4. Conducing Research Using Conversation Analysis
Chapter 5. Examples of Conversation Analytic Studies
Chapter 6. Conclusions

Notă biografică

David Greatbatch is a Visiting Professor at Durham University Business School and has previously held positions at the Universities of Nottingham, Oxford, London and Warwick, and the Xerox Research Laboratory in Cambridge. He has undertaken studies using conversation analysis in a wide variety of contexts including, management consultancy, live corporate events, broadcast journalism, general practice and telemedicine. He has published articles in leading international journals such as American Journal of Sociology, American Sociological Review, Language in Society, Human Relations, Leadership Quarterly, The Sociology of Health and Illness, Management Communication Quarterly, Interacting with Computers, and Law and Society Review. He co-authored Management Speak (Routledge, 2005) with Timothy Clark.


Descriere

This concise and practical guide explores the use of Conversation Analysis as a method for conducting research in a business and management Masters dissertation.