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The Visual MBA de Jason Barron

The Visual MBA

Autor Jason Barron
en Limba Engleză Paperback – 7 apr 2020
Jason Barron spent 516 hours in class, completed mountains of homework, and shelled out tens of thousands of dollars to complete his MBA at the BYU Marriott School of Business. Along the way, rather than taking boring notes that he would never read (nor use) again, Jason created sketch notes for each class—visually capturing the essential points of his education—and providing an engaging and invaluable resource.
 
Once finished with his MBA, Jason launched a widely successful Kickstarter campaign distilling these same notes into a self-published book to help aspiring business leaders of all backgrounds and income levels understand the critical concepts one learns in business school.
 
Whether you are thinking about applying to business school, are currently in college studying business, or have always wondered what is taught in an MBA program, this highly entertaining and visual book is for you.
 
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Specificații

ISBN-13: 9780358343646
ISBN-10: 035834364X
Pagini: 208
Dimensiuni: 151 x 228 x 17 mm
Greutate: 0.37 kg
Editura: Harpercollins
Locul publicării:China

Recenzii

"Offbeat, appealing, and helpful . . . An entertaining and engaging read [that] can be perused leisurely and quickly. Readers thinking about applying to MBA programs will find it useful, as will those interested in visually exploring complex topics like strategic HR management, managerial accounting, and business negotiations." -- Booklist     —

Notă biografică

JASON BARRON received his MBA from Brigham Young University in 2017. He is currently a senior product manager for a major nonprofit organization where he creates innovative products that provide optimal user experiences. When he is not sketchnoting or spending time with his wife and five kids (his favorite hobby), he is taking photos, creating something, or coming up with new ideas. He lives in Riverton, Utah, not far from Salt Lake City.

Descriere

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Learn an entire MBA course without spending thousands and waving goodbye to two years of your life

If you want to succeed in business then an MBA programme is the best way to build expertise, knowledge and experience. But an MBA programme at any top school is an enormous investment in time, effort and money. In The Visual MBA, Jason Barron offers a radical solution, explaining all key business school concepts through illustrations.
When Barron started his MBA course, he decided to draw all his notes so that other people could benefit from them. And it's a good thing he did, because research shows that more than 65% of us are visual learners and that our brains process illustrations 60,000 times faster than text.
From Marketing, Ethics and Accounting to Organisational Behaviour, Finance, Operations and Strategy, The Visual MBA distils the most important principles of an MBA into an accessible, informative and easily-digestible guide.
Jason Barron is a product manager and illustrator who helps people realise their creative ideas through visual learning. He spent 516 hours in class and countless hours studying at home completing his MBA. Along the way, rather than taking notes that he would never read again, Jason created sketchnotes for each class and has turned them into an interesting and engaging resource so that you don't have to sit through another class again!