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Service is Front Stage de J. Teboul

Service is Front Stage: INSEAD Business Press

Autor J. Teboul
en Limba Engleză Paperback – 27 aug 2016
This book contains a simple but powerful definition of services based upon a separation between back-stage and front-stage activities. Services deal with front interactions, production and manufacturing with back-stage operations. Teboul uses this distinction to systematically explore the important issues of the field.
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Specificații

ISBN-13: 9781349282494
ISBN-10: 1349282499
Pagini: 176
Ilustrații: XI, 172 p.
Dimensiuni: 152 x 229 x 10 mm
Greutate: 0.27 kg
Ediția:1st ed. 2006
Editura: Palgrave MacMillan
Colecția INSEAD Business Press
Seria INSEAD Business Press

Locul publicării:London, United Kingdom

Cuprins

Toward a New Definition of Services Services: The Front-Stage Experience The Service Triangle The Service-Intensity Matrix Finding and Keeping the Fit The Three Movements of Quality Balancing Supply and Demand From Industrial to Professional Services Managing the Change Process Conclusion

Notă biografică

JAMES TEBOUL is a professor at INSEAD, France in the field of Operations and Service Management. His main areas of research are supply chain management, quality management and management of services. Teboul has been the Director of the INSEAD International Executive Programme and a consultant to industrial & service organizations. He is a member of the editorial board of the International Journal of Service Industry Management and a leading business author and expert.