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Rhetoric de Aristotle

Rhetoric

Autor Aristotle
en Limba Engleză Paperback – 23 oct 2018

Descoperim în Rhetoric nu doar un manual de oratorie, ci fundamentul pe care s-a construit întreaga comunicare strategică a Occidentului. Punctul de plecare al acestui tratat este recalibrarea retoricii: Aristotel o extrage din zona criticii morale aspre, unde o plasase Platon în „Gorgias”, și o transformă într-o disciplină de studiu riguroasă, demnă de un filosof. Reținem aici efortul autorului de a sistematiza modul în care ideile pot fi transmise eficient, fără a sacrifica integritatea logică.

Structura lucrării, deși derivată din notițele de curs ale studenților săi din Atena, este surprinzător de coerentă pentru un cititor contemporan interesat de lingvistică și semantică. Subliniem analiza celor trei piloni ai persuasiunii — ethos, pathos și logos — și clasificarea discursurilor în funcție de contextul lor social: deliberativ (politic), judiciar (juridic) și epideictic (ceremonial). Comparabil cu The Art of Rhetoric (Collins Classics) în rigoarea argumentației, acest volum de la Bibliotech Press păstrează esența tratatului original, dar se concentrează pe dimensiunea sa de instrument de lucru pentru studiul limbajului.

În contextul operei sale vaste, Rhetoric ocupă un loc central între Nicomachean Ethics, unde explorează caracterul uman, și Politics, unde analizează viața cetății. Dacă în Poetics (referențiată în How to Tell a Story) Aristotel se ocupă de structura narativă a tragediei, aici el disecă mecanismele psihologice prin care un vorbitor poate influența opinia publică. Este o lectură esențială pentru a înțelege cum limbajul nu doar descrie realitatea, ci o și modelează activ.

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Specificații

ISBN-13: 9781731700254
ISBN-10: 1731700253
Pagini: 220
Dimensiuni: 152 x 229 x 13 mm
Greutate: 0.37 kg
Editura: Simon & Brown

De ce să citești această carte

Această ediție a Rhetoric este indispensabilă pentru studenții la comunicare, drept sau științe politice. Cititorul câștigă o înțelegere profundă a mecanismelor persuasiunii, învățând să identifice structurile logice și emoționale din spatele oricărui discurs public. Este, în esență, un instrument de alfabetizare critică pentru oricine dorește să navigheze cu discernământ prin mesajele politice și media contemporane.

Despre autor

Aristotle (384–322 î.Hr.) a fost unul dintre cei mai importanți filosofi și polimați ai Greciei Antice, a cărui operă a pus bazele lexiconului intelectual al Occidentului. Elev al lui Platon la Academie și ulterior mentor al lui Alexandru cel Mare, el a fondat Liceul din Atena, unde a predat timp de peste un deceniu. Scrierile sale acoperă un spectru enciclopedic, de la biologie și fizică până la etică, politică și logică. Deși a scris numeroase tratate elegante pentru public, majoritatea lucrărilor care au supraviețuit, inclusiv acest tratat despre retorică, reprezintă note de curs și materiale de studiu intern, păstrând astfel vocea sa autentică de pedagog și cercetător.

Notă biografică

Aristotle (Greek: ¿¿¿¿¿¿¿¿¿¿¿ Aristotél¿s, pronounced [aristotél¿¿s]; 384-322 BC)[A] was a Greek philosopher and polymath during the Classical period in Ancient Greece. Taught by Plato, he was the founder of the Lyceum, the Peripatetic school of philosophy, and the Aristotelian tradition. His writings cover many subjects. including physics, biology, zoology, metaphysics, logic, ethics, estheticspoetry, theatre, music, rhetoric, psychology, linguistics, economics, politics, and government. Aristotle provided a complex synthesis of the various philosophies existing prior to him. It was above all from his teachings that the West inherited its intellectual lexicon, as well as problems and methods of inquiry. As a result, his philosophy has exerted a unique influence on almost every form of knowledge in the West and it continues to be a subject of contemporary philosophical discussion. Little is known about his life. Aristotle was born in the city of Stagira in Northern Greece. His father, Nicomachus, died when Aristotle was a child, and he was brought up by a guardian. At seventeen or eighteen years of age he joined Plato's Academy in Athens and remained there until the age of thirty-seven (c. 347 BC).[4] Shortly after Plato died, Aristotle left Athens and, at the request of Philip II of Macedon, tutored Alexander the Great beginning in 343 BC.[5] He established a library in the Lyceum which helped him to produce many of his hundreds of books on papyrus scrolls. Though Aristotle wrote many elegant treatises and dialogues for publication, only around a third of his original output has survived, none of it intended for publication.[6] Aristotle's views on physical science profoundly shaped medieval scholarship. Their influence extended from Late Antiquity and the Early Middle Ages into the Renaissance, and were not replaced systematically until the Enlightenment and theories such as classical mechanics. Some of Aristotle's zoological observations found in his biology, such as on the hectocotyl (reproductive) arm of the octopus, were disbelieved until the 19th century. His works contain the earliest known formal study of logic, studied by medieval scholars such as Peter Abelard and John Buridan. Aristotle's influence on logic also continued well into the 19th century.

Textul de pe ultima copertă

One of the seminal works of Western philosophy, Aristotle's Rhetoric vastly influenced all subsequent thought on the subject--philosophical, political, and literary. Focusing on the use of language as both a vehicle and a tool to shape persuasive argument, Aristotle delineates with remarkable insight both practical and aesthetic elements and their proper combination in an effective presentation, oral or written. He also emphasizes the role of language in achieving precision and clarity of thought.
The ancients regarded rhetoric as the crowning intellectual discipline--the synthesis of logical principles and other knowledge attained from years of schooling. Modern readers will find considerable relevance in Aristotelian rhetoric and its focus on developing persuasive tools of argumentation. Aristotle's examinations of how to compose and interpret speeches offer significant insights into the language and style of contemporary communications, from advertisements to news reports and other media.

Descriere scurtă

"Wit is well-bred insolence."
- Aristotle, Rhetoric
Aristotle's Rhetoric is an ancient Greek treatise on the art of persuasion, dating from the 4th century BC. The English title varies: typically it is titled Rhetoric, the Art of Rhetoric, or a Treatise on Rhetoric.
Aristotle is generally credited with developing the basics of the system of rhetoric that "thereafter served as its touchstone," influencing the development of rhetorical theory from ancient through modern times. The Rhetoric is regarded by most rhetoricians as "the most important single work on persuasion ever written." Gross & Walzer concur, indicating that, just as Alfred North Whitehead considered all Western philosophy a footnote to Plato, "all subsequent rhetorical theory is but a series of responses to issues raised" by Aristotle's Rhetoric. This is largely a reflection of disciplinary divisions, dating back to Peter Ramus' attacks on Aristotlean rhetoric in the late 16th century and continuing to the present.
Like the other works of Aristotle that have survived from antiquity, the Rhetoric seems not to have been intended for publication, being instead a collection of his students' notes in response to his lectures. The treatise shows the development of Aristotle's thought through two different periods while he was in Athens, and illustrates Aristotle's expansion of the study of rhetoric beyond Plato's early criticism of it in the Gorgias (ca. 386 BC) as immoral, dangerous, and unworthy of serious study. Plato's final dialogue on rhetoric, the Phaedrus (ca.370 BC), offered a more moderate view of rhetoric, acknowledging its value in the hands of a true philosopher (the "midwife of the soul") for "winning the soul through discourse." This dialogue offered Aristotle, first a student and then a teacher at Plato's Academy, a more positive starting point for the development of rhetoric as an art worthy of systematic, scientific study.