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Cărți de Nir Eyal

Nir Eyal spent years in the video gaming and advertising industries where he learned, applied, and at times rejected, techniques described in Hooked to motivate and influence users. He has taught courses on applied consumer psychology at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design and is a frequent speaker at industry conferences and at Fortune 500 companies. His writing on technology, psychology, and business appears in the Harvard Business Review, The Atlantic, TechCrunch, and Psychology Today.
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Hooked

Hooked

De (autor) Nir Eyal
Carte Paperback – 12 Sep 2014
Preț: 11031 lei
Economic 23-28 dec · Express 18-27 dec