New Subediting: For Quark Users
Autor F W Hodgsonen Limba Engleză Hardback – sep 2016
In this age of technological change the quality of the subbing has never been more important to a successful newspaper. The careful use of typography, pictures, graphics and compelling headlines and the skillful handling of text coupled with good page planning, all help to give character,style and readability.
This book examines, and draws lessons from, work in contemporary newspapers in editing and presentation; it defines the varied techniques of copytasting, of editing news stories and features, of styles of headline writing and the use of typography to guide and draw the attention of the reader. It takes into account developments in the use of English as a vehicle of mass communication in two important chapters on structure and word use; and it shows how to get the best out of the electronic tools now available to subeditors.
It also reminds journalisis that, however advanced the tools, a newspaper is only as good as the creative skills of those that write, edit and put it together.
| Toate formatele și edițiile | Preț | Express |
|---|---|---|
| Paperback (1) | 419.66 lei 3-5 săpt. | +28.56 lei 6-10 zile |
| Taylor & Francis – 30 sep 1998 | 419.66 lei 3-5 săpt. | +28.56 lei 6-10 zile |
| Hardback (1) | 787.45 lei 6-8 săpt. | |
| Taylor & Francis – sep 2016 | 787.45 lei 6-8 săpt. |
Preț: 787.45 lei
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Specificații
ISBN-13: 9781138178007
ISBN-10: 1138178004
Pagini: 264
Dimensiuni: 189 x 246 mm
Greutate: 0.49 kg
Ediția:3
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
ISBN-10: 1138178004
Pagini: 264
Dimensiuni: 189 x 246 mm
Greutate: 0.49 kg
Ediția:3
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
Public țintă
Professional Practice & DevelopmentCuprins
Printing systems; Choosing the materials; Page planning and typography; Pictures; Basic subediting techniques; Language and its traps; The words on the page; Headlines: content and approach; Headlines: the typographical challenge; Further subediting techniques; The running story; Putting it all together; Voices and audiences; Features: planning and design; Features: language and projection; Glossary