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Marketing Masters

Autor Connie Pheiff
en Limba Engleză Paperback – mai 2015
Traditional marketing and digital marketing are colliding. "Marketing Masters" will guide you through the jungle with a relevance of today's creative marketing system that will immediately play a huge role in your business success. This book challenges business leaders to think differently and explores the myth that ole' school marketing is invaluable, show why business leaders can't only rely on yesterday's methods for business sustainability.
"Marketing Masters" defines the value of marketing strategies being service, not sales and shares essential tools that will increase sales, productivity, leadership, and relationships.
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Specificații

ISBN-13: 9781630473976
ISBN-10: 1630473979
Pagini: 192
Dimensiuni: 140 x 216 x 11 mm
Greutate: 0.25 kg
Editura: Morgan James Publishing

Cuprins

Chapter 1: How I Got Here. . .Lemons to Lemonade Chapter 2: Define Creative Marketing
Chapter 3: Creative Marketing Strategies
Chapter 4: Innovate Captivate Convert
Chapter 5: Get to Know Your Customer
Chapter 6: Know What You Want
Chapter 7: Get a Coach
Chapter 8: Go Viral Marketing
Chapter 9: Get Customers to Call You
Chapter 10: Funding Source
Chapter 11: How to Secure a Business Partner
Chapter 12: Make the Magic Happen and Get to the Sale
Chapter 13: Overcome Rejection
Chapter 14: Stay the Course
Chapter 15: When Customer's Leave
Chapter 16: Manage Your Time. . .Or It Will Manage You
Chapter 17: The 4 Biggest Mistakes an Entrepreneur Makes
Chapter 18: Stand Out From the Crowd
Chapter 19: Deliver an Excellent Customer Service Experience
Chapter 20: Develop Customer Loyalty
Chapter 21: Finding New Customers
Chapter 22: Assess Yourself
Chapter 23: Sample Letters & Telephone Scripts (Traditional Marketing)

Notă biografică

Connie Pheiff, best known as Queen of the Ask, is a professional radio host, author, and speaker who brings style and substance to any event. She shares her powerful tools to help experts engage and release their capacity for change. Whether you're an entrepreneur, an independent consultant, member of a sales team, nonprofit executive, Fortune 500 CEO or somewhere in between, Connie will teach you innovative ways to get ready, set, and grow your market.