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Business Analytics de Rahul Saxena

Business Analytics: International Series in Operations Research & Management Science, cartea 186

Autor Rahul Saxena, Anand Srinivasan
en Limba Engleză Hardback – 5 dec 2012
This book provides a guide to businesses on how to use analytics to help drive from ideas to execution. Analytics used in this way provides “full lifecycle support” for business and helps during all stages of management decision-making and execution.
The framework presented in the book enables the effective interplay of business, analytics, and information technology (business intelligence) both to leverage analytics for competitive advantage and to embed the use of business analytics into the business culture. It lays out an approach for analytics, describes the processes used, and provides guidance on how to scale analytics and how to develop analytics teams. It provides tools to improve analytics in a broad range of business situations, regardless of the level of maturity and the degree of executive sponsorship provided.
As a guide for practitioners and managers, the book will benefit people who work in analytics teams, the managers and leaders who manage, use and sponsor analytics, and those who work with and support business analytics teams.
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Specificații

ISBN-13: 9781461460794
ISBN-10: 1461460794
Pagini: 176
Ilustrații: XII, 164 p.
Dimensiuni: 160 x 241 x 13 mm
Greutate: 0.38 kg
Ediția:2013
Editura: Springer
Colecția International Series in Operations Research & Management Science
Seria International Series in Operations Research & Management Science

Locul publicării:New York, NY, United States

Public țintă

Professional/practitioner

Cuprins

A Framework for Business Anayltics.- Analytics Domain Context.- Decision Framing: Defining the Decision Need.- Decision Modeling.- Decision Making.- Decision Execution.- Business Intelligence.- Data Stewardship: Can We Use the Data?.- Making Organizations Smarter.- Building the Analytics Capability.- Analytic Methods.- Analytics Case Studies.

Recenzii

From the book reviews:
“In Business Analytics: A Practitioner’s Guide, Rahul Saxena and Anand Srinivasan show an intimate understanding of this challenge. They provide background material on decision making in organizations, outline challenges that these organization face, and then point out methods for overcoming the challenges. … With so many organizations trying to build analytical capabilities, this book is an excellent resource for those early in their journey. It will help them understand more clearly what is ahead and the pitfalls to avoid.” (Jack Levis, Interfaces, Vol. 44 (6), November-December, 2014)

Notă biografică

Mr. Rahul Saxena is currently working as Assistant Professor in the Department of Information technology, Manipal University Jaipur, since 2015, and pursuing Ph.D. from Malaviya National Institute of Technology, Jaipur, since 2019. He completed his Masters from Manipal University Jaipur in the year 2015. He has been awarded with Gold Medal for Excellence in Education in Masters. He completed his B.E. from Birla Institute of Technology, Mesra, in year 2013. His areas of research and interest include social networks analysis, machine learning, graph algorithms, parallel processing, etc. He has several conference, journal articles, and book chapters published in Springer, IEEE, etc. in the related domains of research. Apart from this, he is an active review member in many Scopus indexed journals of Springer, Elsevier, and has served as organizing committee member in various international conferences of IEEE, Springer, in various capacities like Convener, Session chair, TPC, etc. Dr. Mahipal Jadeja received his Ph.D. degree from Dhirubhai Ambani Institute of Information and Communication Technology (DA-IICT), India, in 2018. He currently works at Malaviya National Institute of Technology (MNIT Jaipur) as an assistant professor. His research interests include theoretical computer science, graph theory, algorithms, social network analysis, and graph neural networks. He has published several journal articles and book chapters in these domains. His research work is presented at reputed international conferences including GSB-SIGIR 2015 (Chile), WAAC 2016 (Japan), and SCAI-ICTIR 2017 (Netherlands). Apart from this, he is an active reviewer for many SCI/Scopus indexed journals. He has served as a TPC member for many conferences including AISE 2020 (Springer international conference). Dr. Vikrant Bhateja is Associate Professor in the Department of Electronics and Communication Engineering (ECE), Shri Ramswaroop Memorial College of Engineering and Management (SRMCEM), Lucknow (Af¿liated to AKTU), and also Dean (Academics) in the same college. He is doctorate in ECE (Bio-Medical Imaging) with a total academic teaching experience of 19 years with around 180 publications in reputed international conferences, journals, and online book chapter contributions; out of which 31 papers are published in SCIE indexed high impact factored journals. Among the international conference publications, four papers have received "Best Paper Award." Among the SCIE publications, one paper published in Review of Scienti¿c Instruments (RSI) Journal (under American International Publishers) has been selected as "Editor Choice Paper of the Issue" in 2016. He has been instrumental in chairing/co-chairing around 25 international conferences in India and abroad as Publication/TPC chair and edited 45 book volumes from Springer-Nature as a corresponding/co-editor/author on date. He has delivered nearly 20 keynotes, invited talks in international conferences, ATAL, TEQIP, and other AICTE sponsored FDPs and STTPs. He is Editor-in-Chief of IGI Global International Journal of Natural Computing and Research (IJNCR) an ACM and DBLP indexed journal since 2017. He has guest edited special issues in reputed SCIE indexed journals under Springer-Nature and Elsevier. He is Senior Member of IEEE and Life Member of CSI.

Textul de pe ultima copertă

Business analytics is used to help people to make and execute rational decisions. This book provides a guide to businesses on how to use analytics to help drive from ideas to execution. Analytics used in this way provides full lifecycle support for business during all stages of decision-making and execution.
 
The domain of business analytics is becoming recognized and established as a distinct profession. Many companies have created specialized business analytics teams, and several educational institutions offer courses and degrees in analytics. The people in these groups draw upon Operations Research, Statistics, and the Information Technology practices for Business Intelligence, Analytics & Optimization. Practitioners, academics, and consultants are working craft the concepts, processes, and structures needed to establish business analytics capabilities in their specific organizations. This book offers a set of proven concepts, processes, and structures that can help organizations to set up and evolve their analytics capabilities.
 
The word “analytics” conjures up different images for different people depending on the function that they work in. Business and academic organizations share an enthusiastic appreciation of the realm of business analytics, but they do not necessarily have a common understanding of all that it comprises. This divergence presents organizational challenges in terms of organizational design, roles, skills development planning, educational needs, and career paths in analytics organizations. Effective application of analytics involves a confluence of traditional business, mathematical modeling and information technology capabilities. This book provides a framework for the effective interplay of these capabilities to go from ideas to execution.
 
The framework forbusiness analytics is also used to embed the use of business analytics into the business culture. It lays out the approach for analytics and provides guidance on how to scale analytics and how to develop analytics teams. It offers a set of proven concepts, processes, and structures that show how organizations can set up and evolve their analytics capabilities in order to achieve benefits in their strategy and operations.
 
As a guide for practitioners and managers, the book will benefit people who work in analytics teams, the managers and leaders who manage, use and sponsor analytics, and those who work with and support business analytics teams. It includes several real world case studies on applying the concepts of business analytics to decision making to help the practitioner understand the framework and extend it to their specific need.
 

Caracteristici

A practitioners’ guide to implementing Business Analytics in any firm, any field Provides a framework for interweaving Business Analytics with Mathematical Modeling and IT capabilities Presents case studies of successful implementations? Includes supplementary material: sn.pub/extras