Built To Last (Best business books of all time)

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Notă GoodReads:
en Limba Engleză Carte Hardback – September 2005

'This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. This is a book about visionary companies.' Drawing upon a six-year research project at the Stanford University Graduate School of Business, Collins and Porras took eighteen truly exceptional and long-lasting companies and studied each company in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day - as start-ups, as midsize companies and as large corporations.

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ISBN-13: 9781844135844
ISBN-10: 1844135845
Pagini: 368
Ilustrații: charts, diagrams
Dimensiuni: 163 x 241 x 35 mm
Greutate: 0.61 kg
Seria Best business books of all time

Locul publicării: United Kingdom