Applications of Data Mining to Electronic Commerce
Editat de Ronny Kohavi, Foster Provosten Limba Engleză Hardback – 28 feb 2001
Applications of Data Mining to Electronic Commerce serves as an excellent reference, providing insight into some of the most challenging research issues in the field.
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Specificații
ISBN-13: 9780792373032
ISBN-10: 0792373030
Pagini: 153
Ilustrații: 153 p.
Dimensiuni: 162 x 243 x 14 mm
Greutate: 0.35 kg
Ediția:2001
Editura: Springer Us
Locul publicării:New York, NY, United States
ISBN-10: 0792373030
Pagini: 153
Ilustrații: 153 p.
Dimensiuni: 162 x 243 x 14 mm
Greutate: 0.35 kg
Ediția:2001
Editura: Springer Us
Locul publicării:New York, NY, United States
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Public țintă
ResearchCuprins
Applications of Data Mining to Electronic Commerce.- Personalization of Supermarket Product Recommendations.- Expert-Driven Validation of Rule-Based User Models in Personalization Applications.- Visualization and Analysis of Clickstream Data of Online Stores for Understanding Web Merchandising.- Data Mining for Measuring and Improving the Success of Web Sites.- E-commerce Recommendation Applications.