Write a Must-Read

AJ Harper is an editor and publishing strategist who helps authors write foundational books that enable them to build readership, grow their brand and make a significant impact on the world. As ghostwriter and as developmental editor, she has worked with newbies töNew York Times¿bestselling authors with millions of books sold. AJ is writing partner to business author, Mike Michalowicz. Together they've written six books, including ¿Profit First, ¿The Pumpkin Plan, and their latest, ¿Fix This Next. Through her Top Three Book Workshops and Retreats, AJ empowers authors with insider publishing knowledge and guides them through the book development, writing, and editing process.

AJ lives with her wife and son in New York's Lower Hudson Valley. Connect with her at ajharper.com.

Introduction
Chapter 1: Put Your Reader First
Chapter 2: Identify Your Ideal Reader
Chapter 3: Zero in on Your Core Message
Chapter 4: Commit to Your Promise to Readers
Chapter 5: Filter and Gather Content
Chapter 6: Create a Transformational Outline
Chapter 7: Test Drive Your Content
Chapter 8: Write Your First Draft
Chapter 9: Stay the Course
Chapter 10: Edit One Pass at a Time
Chapter 11: Map the Reader Journey
Chapter 12: Show Better Stories
Chapter 13: Plant Seeds for Revenue and Reader Engagement
Chapter 14: Feedback Protocol
Chapter 15: Letting Go/The End
Close/Call to Greatness: Career Author