Will the Real You Please Stand Up
Autor Kim Garsten Limba Engleză Hardback – 13 ian 2015
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Specificații
ISBN-13: 9781630472726
ISBN-10: 1630472727
Pagini: 170
Dimensiuni: 132 x 209 x 14 mm
Greutate: 0.3 kg
Editura: Morgan James Publishing
ISBN-10: 1630472727
Pagini: 170
Dimensiuni: 132 x 209 x 14 mm
Greutate: 0.3 kg
Editura: Morgan James Publishing
Cuprins
Chapter 1: Why Authenticity? Chapter 2: How Do You Create Authenticity? Telling Your Brand's Story
Chapter 3: Authentic Marketers Are Successful Because They Are Just Like You
Chapter 4: Authentic Marketers Are Passionate
Chapter 5: Authentic Marketers Don't Control the Conversation
Chapter 6: Authentic Marketers Connect with and Build Communities
Chapter 7: Authentic Marketers Understand Virality
Chapter 8: What Happens When Authenticity Backfires?
Chapter 9: Authentic Brands Thrive
Chapter 10: Being Heard in a Noisy Social World
Chapter 3: Authentic Marketers Are Successful Because They Are Just Like You
Chapter 4: Authentic Marketers Are Passionate
Chapter 5: Authentic Marketers Don't Control the Conversation
Chapter 6: Authentic Marketers Connect with and Build Communities
Chapter 7: Authentic Marketers Understand Virality
Chapter 8: What Happens When Authenticity Backfires?
Chapter 9: Authentic Brands Thrive
Chapter 10: Being Heard in a Noisy Social World
Notă biografică
Kim Garst is an internationally recognized social media expert. She is currently ranked by Forbes as the #8 Female Social Media Power Influencer in the world. She is also a regular contributor for the Huffington Post and her blog is listed as a Top 10 Social Media Blog by Social Media Examiner. Additionally, Kim is a noted keynote speaker, social media consultant and frequently cited/interviewed ¿expert¿ authority in print and on television for Businessweek, Fox News, NBC, CBS News and others.