When Strategy Meets Reality

Mike Jones is a strategy advisor, organizational psychologist and founder of LBI Consulting. He works with CEOs, boards and senior teams in large, complex, highly regulated organizations across public and private sectors, including Network Rail, the NHS and Amazon. A former British Army soldier, he led on operations and taught leadership at the Royal Military Academy Sandhurst before being medically discharged. That experience left him sceptical of tidy plans and focused on how decisions play out in contact with reality.
His work centres on closing the gap between declared strategy and the real patterns of decision-making, trade-offs and behaviour in organizations. A practitioner of systems thinking and complexity-informed strategy, Mike helps leaders move beyond strategy theatre to build organizations that adapt while they act. He hosts the Strategy Meets Reality podcast and writes the Strategy Meets Reality Substack for a growing international audience of senior leaders.
Mike is based in Milton Keynes, UK.