In Transcultural Communication, Andreas Hepp provides an accessible and engaging introduction to the exciting possibilities and inevitable challenges presented by the proliferation of transcultural communication in our mediatized world. * Includes examples of mediatization and transcultural communication from a variety of cultural contexts * Covers an array of different types of media, including mass media and digital media * Incorporates discussion of transcultural communication in media regulation, media production, media products and platforms, and media appropriation