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The Next CMO

Autor Peter Mahoney, Scott Todaro, Dan Faulkner
en Limba Engleză Paperback – 25 aug 2020

Preț: 8898 lei

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Specificații

ISBN-13: 9781480894112
ISBN-10: 1480894117
Pagini: 174
Dimensiuni: 140 x 216 x 10 mm
Greutate: 0.23 kg
Editura: Archway Publishing

Notă biografică

Peter Mahoney
Peter Mahoney is the founder and CEO of Plannuh, a company providing the first AI-driven platform to automate marketing operations. Before founding Plannuh, Peter spent more than 30 years as a marketing and product executive with experience as a CMO for startups through multi-billion dollar public companies.
Scott Todaro
Scott has devoted his 28-year professional career to perfecting the marketing craft. He has held marketing leadership positions with seven companies, 4 resulting in successful exits. Scott holds BBA and MBA degrees with concentrations in marketing and was an adjunct professor for 4 years teaching marketing strategy to MBA students.
Dan Faulkner
Dan Faulkner is the CTO of Plannuh, where he is responsible for the delivery of the world's first AI-driven marketing management platform. Dan has 25 years of experience in product management, strategy, and general management. Dan holds a Bachelor's degree in Linguistics and a Masters in Marketing.