The Formula
Autor Joshua Robinson, Jonathan Cleggen Limba Engleză Hardback – 12 mar 2024
For decades in America, car racing meant NASCAR, and to a lesser extent IndyCar, with Formula 1?the wealthiest racing league in the world?a distant third. Fast forward to 2023, and F1 has emerged at the front of the pack powered by a passionate yet nascent American fanbase. The F1 juggernaut has arrived, but this checkered flag was far from inevitable.
In The Formula, Wall Street Journal reporters Joshua Robinson and Jonathan Clegg tell the epic story of how F1 saved itself from collapse and finally conquered America through guile, fearlessness, and above all, reinvention. With fast cars, big money, glamorous locales, and beautiful people as the backdrop, The Formula reveals how F1's sudden arrival in the US was actually decades in the making, a product of the sport's near-constant state of transformation and experimentation. Bringing unique insight and access to F1's most storied teams and personalities?from Ferrari to Bernie Ecclestone to Christian Horner to Lewis Hamilton?The Formula offers a riveting portrait of the drivers, corporations, cars, rivalries, and audacious gambles that have shaped the sport for half a century.
The end result is a high-octane history of how modern F1 racing came to be?the first book to tell the story of the outrageous successes and spectacular crashes that led F1 to this extraordinary yet precarious moment. More than just a sports story, The Formula is the tale of a disrupter that broke into the crowded American sports marketplace and claimed its place through cash, personality, and a new understanding of what a sport needs to be in the age of wall-to-wall entertainment.
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Specificații
ISBN-13: 9780063318625
ISBN-10: 0063318628
Pagini: 304
Dimensiuni: 164 x 238 x 30 mm
Greutate: 0.42 kg
Editura: Harpercollins
ISBN-10: 0063318628
Pagini: 304
Dimensiuni: 164 x 238 x 30 mm
Greutate: 0.42 kg
Editura: Harpercollins
Notă biografică
Joshua Robinson is the European sports correspondent for The Wall Street Journal, and has written for the New York Times, the Washington Post and Sports Illustrated.
Descriere
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** Shortlisted for Charles Tyrwhitt Sports Writing Award, 2025 **
*A NEW YORK TIMES BESTSELLER*
ONE OF THE FINANCIAL TIMES' BEST BOOKS OF SUMMER 2024
'HANDS DOWN THE GREATEST BOOK EVER WRITTEN ABOUT F1' -Sam Walker, author of The Captain Class
'MODERN F1 IS THE SPORTS STORY OF THIS ERA AND NO ONE COULD TELL IT BETTER' -Kevin Clark, ESPN
'THE FASTEST READ YOU WILL EVER PICK UP' -A.J. Baime, author of Go Like Hell
F1 is now the fastest-growing sports business in the world, and a multi-billion-dollar global media juggernaut. But how exactly did it get there?
Highly respected Wall Street Journal reporters Joshua Robinson and Jonathan Clegg uncover the full epic story of how F1 came to achieve total global fandom. Bringing unique insight and access to the sport's most storied teams and personalities - from Ferrari to Bernie Ecclestone to Christian Horner, Daniel Ricciardo, and Lewis Hamilton - they delve into the world of big money, beautiful people, intense feuds and audacious gambles, all set across a backdrop of the world's most glamorous locations.
The result is the first definitive account of the business of F1 - not just the cars and the races, but the drama, the deals, and the financial operation that underpins it all. It's the tale of a commercial empire: one built in the 20th century, rendered almost obsolete in the early 21st, and that has re-emerged world dominant today.
** Shortlisted for Charles Tyrwhitt Sports Writing Award, 2025 **
*A NEW YORK TIMES BESTSELLER*
ONE OF THE FINANCIAL TIMES' BEST BOOKS OF SUMMER 2024
'HANDS DOWN THE GREATEST BOOK EVER WRITTEN ABOUT F1' -Sam Walker, author of The Captain Class
'MODERN F1 IS THE SPORTS STORY OF THIS ERA AND NO ONE COULD TELL IT BETTER' -Kevin Clark, ESPN
'THE FASTEST READ YOU WILL EVER PICK UP' -A.J. Baime, author of Go Like Hell
F1 is now the fastest-growing sports business in the world, and a multi-billion-dollar global media juggernaut. But how exactly did it get there?
Highly respected Wall Street Journal reporters Joshua Robinson and Jonathan Clegg uncover the full epic story of how F1 came to achieve total global fandom. Bringing unique insight and access to the sport's most storied teams and personalities - from Ferrari to Bernie Ecclestone to Christian Horner, Daniel Ricciardo, and Lewis Hamilton - they delve into the world of big money, beautiful people, intense feuds and audacious gambles, all set across a backdrop of the world's most glamorous locations.
The result is the first definitive account of the business of F1 - not just the cars and the races, but the drama, the deals, and the financial operation that underpins it all. It's the tale of a commercial empire: one built in the 20th century, rendered almost obsolete in the early 21st, and that has re-emerged world dominant today.
Recenzii
A stunningly researched and comprehensive work of business reportage that somehow reads like a novel, The Formula is a lively hot lap through the untold history and explosive growth of the most glamorous, spectacular, and sordid global sport of them all. With all of the juicy background and context about Formula 1 that you won't see on Netflix, this is hands down the greatest, most definitive book ever written about F1. A sweeping sports story for the ages.
No one explains exactly what's happening in global sports like the duo of Clegg and Robinson. They've done it again with The Formula, a fascinating account of how F1 exploded in the Netflix age. Modern F1 is the sports story of this era, and no one could tell it better. In a book about racing geniuses, no one is better at their craft than the storytellers themselves.
The fastest read you will ever pick up. The Formula brings you inside the furious present and sometimes bizarre past of the world's richest, most technologically advanced form of sport. Even if you don't know how to drive, you should read this book.
A thrill for fans of F1, and a fine example of fluid sports writing
Deep and intelligent...a portrait of football greatness.
A comprehensive primer into the entwined histories of the two titans and the commercial forces that have molded their careers and, by extension, the sport.
While these two soaring greats are known for their transcendent wonder on the field, this rollicking narrative plunges into the complex backstories and entire ecosystems that propelled their colliding trajectories. With a pair of epic hero stories like The Last Dance or Homer's Odyssey in cleats, this book traces the journey from aspirational prodigies to global commercial billboards, explaining how these two juggernauts and their rivalry shaped the most popular, and lucrative, era of the world's most beloved sport.
This rigorously researched book avoids becoming hagiography. The result is an ambitious and valuable study for all those who want to understand the modern world of football that Mr. Messi and Mr. Ronaldo have helped forge.
This book explains the brilliant backstory behind how each player became a start and how that stardom changed the footballing landscape not just in Spain but in the wider world as well...I read it in a day.
[An] exceptional account of an intense sport . . . The authors go beyond the adrenaline-drenched action of the racetracks in portraying the progression of Formula One.
Brilliantly executed...
'Lauded as essential to understanding the history and rise of the F1 phenomenon, the true pull of this 2024 New York Times bestseller is spelled out in its title: How Rogues, Geniuses, and Speed Freaks Reengineered F1 Into the World's Fastest-Growing Sport. It breaks down the alchemy of adrenaline and cerebral superiority.'
No one explains exactly what's happening in global sports like the duo of Clegg and Robinson. They've done it again with The Formula, a fascinating account of how F1 exploded in the Netflix age. Modern F1 is the sports story of this era, and no one could tell it better. In a book about racing geniuses, no one is better at their craft than the storytellers themselves.
The fastest read you will ever pick up. The Formula brings you inside the furious present and sometimes bizarre past of the world's richest, most technologically advanced form of sport. Even if you don't know how to drive, you should read this book.
A thrill for fans of F1, and a fine example of fluid sports writing
Deep and intelligent...a portrait of football greatness.
A comprehensive primer into the entwined histories of the two titans and the commercial forces that have molded their careers and, by extension, the sport.
While these two soaring greats are known for their transcendent wonder on the field, this rollicking narrative plunges into the complex backstories and entire ecosystems that propelled their colliding trajectories. With a pair of epic hero stories like The Last Dance or Homer's Odyssey in cleats, this book traces the journey from aspirational prodigies to global commercial billboards, explaining how these two juggernauts and their rivalry shaped the most popular, and lucrative, era of the world's most beloved sport.
This rigorously researched book avoids becoming hagiography. The result is an ambitious and valuable study for all those who want to understand the modern world of football that Mr. Messi and Mr. Ronaldo have helped forge.
This book explains the brilliant backstory behind how each player became a start and how that stardom changed the footballing landscape not just in Spain but in the wider world as well...I read it in a day.
[An] exceptional account of an intense sport . . . The authors go beyond the adrenaline-drenched action of the racetracks in portraying the progression of Formula One.
Brilliantly executed...
'Lauded as essential to understanding the history and rise of the F1 phenomenon, the true pull of this 2024 New York Times bestseller is spelled out in its title: How Rogues, Geniuses, and Speed Freaks Reengineered F1 Into the World's Fastest-Growing Sport. It breaks down the alchemy of adrenaline and cerebral superiority.'