The 30 Day MBA
Autor Colin Barrowen Limba Engleză Paperback – 3 sep 2026
This internationally bestselling book distils the full insights of MBA knowledge and disciplines, providing a comprehensive and engaging guide to workplace success. This new edition has been thoroughly updated to reflect the changing curriculums from leading business schools reflecting how businesses are affected by such things as remote work, global disruption and geopolitics and the rise of AI, combined with the shift in learning to online training and the surge in microcredentials.
The 30 Day MBA covers the core 12 disciplines of knowledge from MBA courses and is supported by insightful use-cases from world-leading organizations including IKEA, Cisco, Shell and Heinz.
Look no further than The 30 Day MBA to broaden your business skills.
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Specificații
ISBN-10: 1398628573
Pagini: 304
Dimensiuni: 157 x 232 x 22 mm
Greutate: 0.47 kg
Ediția:7. Auflage
Editura: Kogan Page
Notă biografică
Following a career in business where he held senior staff and line positions, including that of managing director of a substantial manufacturing enterprise with multi -plant and multi-country operations he was Head of the Enterprise Group at Cranfield School of Management, a leading European Business School, for ten years. He has been a visiting professor in universities in the US, Europe and East Asia. For five years he was a non-executive director of a high tech venture capital fund, has sat on Government task forces and is now strategic advisor to a number of business owners.
As well as his own books he currently writes freelance, ghost writing and 'Anglicising' books for American authors and lectures extensively on business topics.
Descriere
Cuprins
- Chapter - 00: Introduction;
- Chapter - 01: Accounting;
- Chapter - 02: Finance;
- Chapter - 03: Marketing;
- Chapter - 04: Organizational behaviour;
- Chapter - 05: Business history;
- Chapter - 06: Business law;
- Chapter - 07: Economics;
- Chapter - 08: Entrepreneurship;
- Chapter - 09: Ethics and social responsibility;
- Chapter - 10: Operations management;
- Chapter - 11: Quantitative and qualitative research and analysis;
- Chapter - 12: Strategy;