Competitive Strategy for Media Firms: Strategic and Brand Management in Changing Media Markets Routledge Communication Series Autor Sylvia M. Chan-Olmsted 29 sep 2005 Hardback Preț: 1127.03 lei 1374.42 lei 6-8 săpt. -18%
Traditional Media and the Internet: The Search for Viable Business Models: A Special Double Issue of the International Journal on Media Management Editat de Sylvia M. Chan-Olmsted 12 oct 2004 Paperback Preț: 303.75 lei 6-8 săpt.
Handbook of Media Branding Editat de Gabriele Siegert et al. 22 oct 2016 Paperback Preț: 955.31 lei 1165.01 lei 6-8 săpt. -18%