Starting up an Online Business in Simple Steps
Autor Heather Morrisen Limba Engleză Paperback – 7 feb 2013
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Specificații
ISBN-13: 9780273774747
ISBN-10: 0273774743
Pagini: 192
Ilustrații: Illustrations
Dimensiuni: 184 x 233 x 15 mm
Greutate: 0.4 kg
Editura: Pearson Education
ISBN-10: 0273774743
Pagini: 192
Ilustrații: Illustrations
Dimensiuni: 184 x 233 x 15 mm
Greutate: 0.4 kg
Editura: Pearson Education
Cuprins
Top Ten Tips
1. Assess demand for your idea 2. Choose and all-in-one domain and site building package 3. Consider creating a logo 4. Register for a PayPal account 5. Keep in contact with your customers 6. Understand SEO 7. Protect your business information on a shared computer 8. Understand eBay business basics 9. Understand Amazon marketplace 10. Understand e-commerce regulations that apply to your business
1. Develop your business idea
1. Assess demand for your idea 2. Choose and all-in-one domain and site building package 3. Consider creating a logo 4. Register for a PayPal account 5. Keep in contact with your customers 6. Understand SEO 7. Protect your business information on a shared computer 8. Understand eBay business basics 9. Understand Amazon marketplace 10. Understand e-commerce regulations that apply to your business
1. Develop your business idea
- Choose a product or service
- Adapt your existing business
- Study the market
- Assess demand for your idea
- Analyse your business idea
- Find a supplier
- Assess start-up costs
- Create a business plan
- Learn about affiliate marketing
- Check your computer's operating system
- Update your browser
- Understand domain names
- Register a domain name
- Understand web hosting
- Choose an all-in-one website building package
- Prepare your product descriptions
- Take photos of your products
- Consider creating a logo
- Register for a PayPal account
- Set up your Quick Shopping Cart account
- Start Quick Shopping cart
- Edit your store information and add a logo
- Customize your website template
- Understand your VAT obligations
- Add postage options to your site
- Enable your PayPal account
- Add product descriptions
- Upload product images
- Assign images to your products
- Set up your website email
- Assign a name to your email
- Launch your email
- Edit your welcome message
- Add categories to your site
- Add products to your categories
- Change category page style
- Change product page styles
- Edit and add new products
- Publish your website
- Monitor your orders
- Process a PayPal payment
- Buy and print a shipping label
- Log payments in your store
- Assign a package to an order
- Complete the order and enter shipping information
- Send your customer a note
- Mark the order as shipped
- Manage unique or non-inventoried items
- Inventory your store items
- Issue a refund
- Create a special offer
- Create a coupon code in Quick Shopping Cart
- Keep in contact with your customers
- Understand SEO
- Define your key words for search engines
- Understand website analytics
- Use advertising credits
- Create a Facebook page
- Use Pinterest
- Explore PayPal options
- Consider setting up an Internet merchant account (IMA)
- Learn about SSL security certificates
- Protect your computer against malware and viruses
- Protect your business information on a shared computer
- Use wireless Internet connections safely
- Back up your data
- Understand eBay business basic
- Research completed BIN and auction listings
- Understand eBay sellers' fees
- Decide on a pricing and strategy
- Create a listing
- Write a title
- Add photographs
- Write an item description and set a price
- Choose payment options
- Select postage options
- Include a return policy
- Monitor your sale and respond to queries
- Print postage