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Rewired

Autor Eric Lamarre, Kate Smaje, Rodney Zemmel
en Limba Engleză Hardback – 20 iun 2023

Într-un peisaj economic în care digitalizarea a încetat să mai fie un avantaj competitiv, devenind o condiție de supraviețuire, observăm că multe organizații rămân blocate în proiecte pilot care nu produc valoare reală. Rewired nu este o culegere de eseuri teoretice, ci manualul operațional pe care partenerii de la McKinsey & Company îl utilizează direct în teren. Descoperim în paginile sale o abordare riguroasă, menită să transforme tehnologia dintr-un centru de cost într-un motor de eficiență prin „recablarea” fundamentală a modului în care funcționează o companie.

Observăm o structură logică în șase piloni esențiali, care ghidează liderii prin procesul de aliniere a echipei executive, atragerea talentelor digitale și construirea unui model de operare distribuit. Spre deosebire de Hacking Digital, care oferă bune practici generale pentru a evita capcanele transformării, Rewired merge mult mai adânc în arhitectura de date și în diagramele de sistem, oferind peste 100 de schițe și liste de verificare care transformă strategia în execuție pură. Dacă Building the Agile Business Through Digital Transformation pune accentul pe agilitatea culturală, volumul scris de Eric Lamarre, Kate Smaje și Rodney Zemmel acoperă zona tehnică și de scalare a proceselor pe care alte titluri o tratează doar tangențial.

Găsim aici un instrumentar complet pentru liderii care sunt gata să depășească faza de „inspirație digitală” și să treacă la munca dificilă de reconstrucție a capabilităților interne. Progresia capitolelor, de la definirea unui „roadmap” de dimensiuni corecte până la integrarea datelor în fiecare decizie, indică o înțelegere profundă a faptului că succesul nu aparține celor care cumpără tehnologie, ci celor care știu să o integreze organic în fluxul de lucru al miilor de echipe din organizație.

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Specificații

ISBN-13: 9781394207114
ISBN-10: 1394207115
Pagini: 400
Dimensiuni: 188 x 238 x 28 mm
Greutate: 0.98 kg
Ediția:1
Editura: Wiley
Locul publicării:Hoboken, United States

De ce să citești această carte

Recomandăm această carte liderilor executivi și managerilor de transformare care au nevoie de o metodologie testată, nu de promisiuni. Veți câștiga acces la procesul riguros al McKinsey & Company, învățând cum să construiți o echipă de talente digitale și cum să arhitecturati datele pentru scalare. Este o resursă esențială dacă doriți să transformați AI-ul dintr-un experiment într-o capabilitate permanentă a afacerii dumneavoastră.


Despre autor

Autorii sunt lideri de rang înalt în cadrul diviziei McKinsey Digital. Eric Lamarre este partener senior și a condus numeroase transformări tehnologice la scară largă, în timp ce Kate Smaje și Rodney Zemmel dețin roluri de conducere globală în cadrul firmei, fiind responsabili pentru strategiile de inovare și implementare digitală. Experiența lor cumulată de decenii în consultanță strategică pentru cele mai mari corporații din lume oferă cărții o autoritate practică rar întâlnită în literatura de management, fiind direct ancorați în realitățile operaționale ale erei AI.


Notă biografică

ERIC LAMARRE is a senior partner and leads McKinsey Digital in North America. He is an engineer by training and worked in research at MIT on water waves and underwater acoustics before joining McKinsey. Eric has pioneered the development of McKinsey's Digital & AI client service methodologies and published extensively on the topic. He previously served as managing partner of McKinsey Canada. Eric is on the board of the Montreal Heart Institute Foundation. He is married and has two wonderful daughters. KATE SMAJE is a senior partner at McKinsey and the global co-leader of McKinsey Digital. A history major at heart, Kate has spent the past 20+ years at McKinsey working with B2C companies. A frequent speaker and publisher on digital topics, she also works with clients across geographies and sectors to marry the power of technology and AI with the human change required to leap forward. She has experience as a chief technology officer and a self-proclaimed geeky interest in technology, continuous learning, and developing people. Kate is a trustee of Tommy's, the London-based children's charity. RODNEY ZEMMEL is a senior partner at McKinsey and is the global co-leader of McKinsey Digital. He has served as the managing partner for McKinsey's New York and northeast offices in the United States, and led McKinsey's Healthcare Practice, working with clients in pharmaceuticals, biotechnology, and healthcare services. He is a recognized thought leader and previously co-authored the book Go Long: Why Long-Term Thinking Is Your Best Short-Term Strategy. Rodney started out as a molecular biologist and now partners with clients on digital transformations, AI, technology productivity, and digital business building.

Cuprins

Introduction: The enterprise capabilities that turn digital and AI into a source of ongoing competitive advantage 1 Section One Creating the Transformation Roadmap: A business-led roadmap is the blueprint for a successful digital and AI transformation 15 Chapter 1 Get your top team inspired and aligned 19 Chapter 2 Choose the right transformation "bite size" 25 Chapter 3 Have business leaders define what's possible 33 Chapter 4 Figure out what resources you need to achieve what you want 43 Chapter 5 Build capabilities for now and the next decade 49 Chapter 6 The digital roadmap is a contract for your C-suite 57 Chapter 7 The ultimate corporate team sport 61 Getting Ready -- Section One 67 Section Two Building Your Talent Bench: Creating an environment where digital talent thrives 69 Chapter 8 Core versus noncore capabilities -- strategic talent planning 71 Chapter 9 The talent team that can build your digital team 83 Chapter 10 Hiring digital talent when they're actually interviewing you 87 Chapter 11 Recognize distinctive technologists 101 Chapter 12 Fostering craftsmanship excellence 107 Getting Ready -- Section Two 115 Section Three Adopting a New Operating Model: Rearchitecting your organization and governance to be fast and flexible 117 Chapter 13 From doing agile to being agile 119 Chapter 14 Operating models that support hundreds of agile pods 131 Chapter 15 Professionalize product management 149 Chapter 16 Customer experience design: The magic ingredient 159 Getting Ready -- Section Three 167 Section Four Technology for Speed and Distributed Innovation: Building a technology environment that empowers the entire organization to digitally innovate 169 Chapter 17 Decoupled architecture for development flexibility and operational scalability 173 Chapter 18 A more surgical and value-backed approach to cloud 185 Chapter 19 Engineering practices for speed and high-quality code 193 Chapter 20 The tools to make your developers highly productive 207 Chapter 21 Delivering production-grade digital solutions 215 Chapter 22 Build in security and automation from the start 221 Chapter 23 MLOps so AI can scale 227 Getting Ready -- Section Four 235 Section Five Embedding Data Everywhere: What it takes to make data easy to consume across the organization 237 Chapter 24 Determine what data matters 239 Chapter 25 Data products: The reusable building blocks for scaling 247 Chapter 26 Data architecture, or the system of data "pipes" 259 Chapter 27 Organize to get the most from your data 273 Getting Ready -- Section Five 285 Section Six The Keys to Unlock Adoption and Scaling: How to both get users to adopt your digital solutions and scale those solutions across the enterprise 287 Chapter 28 Nail user adoption and underlying business model changes 291 Chapter 29 Design solutions for easy replication and reuse 301 Chapter 30 Ensuring impact by tracking what matters 313 Chapter 31 Managing risk and building digital trust 329 Chapter 32 So, what about culture? 335 Getting Ready -- Section Six 345 Section Seven Transformation Journey Stories: An exploration of how three companies have driven successful digital and AI transformations 347 Chapter 33 Freeport-McMoRan turns data into value 349 Chapter 34 DBS -- A multinational bank becomes a digital bank 357 Chapter 35 The future of play takes shape at the LEGO Group 365 Acknowledgments 373 Index 377

Descriere

In Rewired, the world's most influential management consulting firm, McKinsey & Company, delivers a road-tested, how-to manual their own consultants use to help companies build the capabilities to outcompete in the age of digital and AI. Many companies are stuck with digital transformations that are not moving the needle. There are no quick fixes but there is a playbook. The answer is in rewiring your business so hundreds, thousands, of teams can harness technology to continuously create great customer experiences, lower unit costs, and generate value. It's the capabilities of the organization that win the race. McKinsey Digital's top leaders Eric Lamarre, Kate Smaje and Rodney W. Zemmel provide proven how-to details on what it takes in six comprehensive sections – creating the transformation roadmap, building a talent bench, adopting a new operating model, producing a distributed technology environment so teams can innovate, embedding data everywhere, and unlocking user adoption and enterprise scaling. Tested, iterated, reworked, and tested again over the years, McKinsey's digital and AI transformation playbook is captured in the pages of Rewired. It contains diagnostic assessments, operating model designs, technology and data architecture diagrams, how-to checklists, best practices and detailed implementation methods, all exemplified with demonstrated case studies and illustrated with 100+ exhibits. Rewired is for leaders who are ready to roll up their sleeves and do the hard work needed to rewire their company for long-term success.