ENDORSED BY TOP INDUSTRY CEO's, THIS IS THE ONLY RESTAURANT GUIDE YOU WILL NEED TO SUCCEEED IN THE FOOD AND BEVERAGE INDUSTRY. 'A must-have for those entering the industry for the first time, a great reminder for a seasoned restaurateur of what makes a successful concept and a how-to guide on ensuring it lasts!' Alan Watts - President, Asia Pacific, Hilton 'If I could suggest one book to current and future restaurant professionals, it would be Restaurant Excellence.' Michael Ellis, former global director of the world-renowned Michelin Guides 'Should be required reading for all foodservice professionals' Mike Ferretti, CEO, The Great Harvest Bread Company 'A must-read for anyone in the business' Eric Lent, former senior vice president Upscale Brands, Restaurants & Bars, IHG Hotels and Resorts Worldwide Whether you're establishing your first restaurant, launching another franchise, welcoming guests to a luxury hotel dining experience, or sitting comfortably in the city's hottest F&B concept, Restaurant Excellence: The Ultimate Guide to Success in the Food & Beverage Industry provides expert advice to take your business to the next level and better serve your new and loyal customers. No matter your skill level, within these pages you'll find something to appeal, enlighten, and encourage. This book covers everything that culinary or hotel schools may not teach you! Industry-expert Marvin Alballi has worked his way through the ranks to become an award-winning food-and-beverage executive managing franchise chains, celebrity-chef restaurants, independent establishments, and global hotel F&B operations. His twenty-two years of international experience have equipped him with an expansive set of skills honed by overseeing everything from mom-and-pop diners to fine dining. Restaurant Excellence presents more than 300 pages of valuable and practical advice including contributions from twenty-eight respected food-service industry professionals, including top Chefs and CEOs such as Pierre Gagnaire, Jason Atherton, Andreas Caminada, Michael Ellis, and Michael Whiteman. Practical suggestions cover every essential topic for success in your restaurant including: Kitchen Management, Service and Hospitality, Team Training and Development, Leadership, Cost Discipline, Restaurant Design, Marketing, Revenue, Profitability and Interviews with top chefs and CEOs. Want to make a difference at your hotel, restaurant, or franchise company? Dive into Restaurant Excellence: The Ultimate Guide to Success in the Food and Beverage Industry and discover the perfect formula to restaurant success and fine-tune your business to reach its highest potential-with better management, better food, and better service.