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Questions Are the Answer de Hal Gregersen

Questions Are the Answer

Autor Hal Gregersen
en Limba Engleză Hardback – 13 noi 2018

Urgența de a citi Questions Are the Answer acum derivă din viteza cu care vechile soluții devin irelevante într-o economie globală imprevizibilă. Nu ne mai permitem luxul de a căuta răspunsuri corecte la întrebări greșite. Suntem de părere că această lucrare, semnată de Hal Gregersen, reprezintă un instrument critic pentru orice lider care simte că echipa sa a ajuns într-un punct de stagnare creativă. Găsim în această carte nu doar o pledoarie pentru curiozitate, ci o metodologie riguroasă extrasă din peste 200 de interviuri cu vizionari precum Jeff Bezos sau Richard Thaler. Complementar volumului A More Beautiful Question de Warren Berger, care explorează arta interogației ca filozofie de viață, Questions Are the Answer acoperă zona pragmatică a proceselor de business, oferind tehnici specifice pentru a genera acele 'întrebări catalitice' care pot redefini direcția unei companii. Poziționată ca o continuare firească a cercetărilor din Innovator's DNA, unde Hal Gregersen analiza trăsăturile inovatorilor, noua carte se concentrează pe mecanismul declanșator al inovației: capacitatea de a sparge tiparele de gândire prin interogație sistemică. Autorul demonstrează că succesul nu aparține celor care dețin toate răspunsurile, ci celor care au curajul să chestioneze premisele fundamentale ale propriei industrii.

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Specificații

ISBN-13: 9780062844767
ISBN-10: 0062844768
Pagini: 336
Dimensiuni: 156 x 236 x 35 mm
Greutate: 0.6 kg
Editura: Harpercollins

De ce să citești această carte

Această carte este esențială pentru managerii și antreprenorii care se confruntă cu probleme complexe ce par de nerezolvat. Cititorul va câștiga un set concret de instrumente pentru a debloca procesele de brainstorming și pentru a identifica unghiurile moarte ale strategiei actuale. Este un ghid practic despre cum să transformi tăcerea sau incertitudinea într-un avantaj competitiv prin puterea întrebărilor bine plasate.

Despre autor

Hal Gregersen este profesor de leadership la prestigioasa universitate INSEAD și un consultant global de renume în domeniul inovației și transformării organizaționale. Expertiza sa este recunoscută la nivel mondial, fiind co-autor al bestsellerului Innovator's DNA alături de Clayton Christensen. Prin activitatea sa academică și de consultanță, Gregersen ajută cele mai mari organizații din lume să cultive culturi ale curiozității și să navigheze schimbările disruptive prin tehnici avansate de interogație strategică.

Descriere scurtă

2018 Nautilus Book Awards Silver Winner
What if you could unlock a better answer to your most vexing problem—in your workplace, community, or home life—just by changing the question?
Talk to creative problem-solvers and they will often tell you, the key to their success is asking a different question.
Take Debbie Sterling, the social entrepreneur who created GoldieBlox. The idea came when a friend complained about too few women in engineering and Sterling wondered aloud: "why are all the great building toys made for boys?" Or consider Nobel laureate Richard Thaler, who asked: "would it change economic theory if we stopped pretending people were rational?" Or listen to Jeff Bezos whose relentless approach to problem solving has fueled Amazon’s exponential growth: “Getting the right question is key to getting the right answer.”  
Great questions like these have a catalytic quality—that is, they dissolve barriers to creative thinking and channel the pursuit of solutions into new, accelerated pathways. Often, the moment they are voiced, they have the paradoxical effect of being utterly surprising yet instantly obvious.
For innovation and leadership guru Hal Gregersen, the power of questions has always been clear—but it took some years for the follow-on question to hit him: If so much depends on fresh questions, shouldn’t we know more about how to arrive at them? That sent him on a research quest ultimately including over two hundred interviews with creative thinkers. Questions Are the Answer delivers the insights Gregersen gained about the conditions that give rise to catalytic questions—and breakthrough insights—and how anyone can create them.

Recenzii

“I connected with this book’s message because I lived it. Everythingchanged for the better when I realized that I, like so many others, wasasking the wrong question. Our culture chases conventional notionsof success instead of nurturing what would really make us thrive. HalGregersen is absolutely right—the best way to get to a better answeris to start with a better question, and we can all learn to do that.” — Arianna Huffington
“It’s a great insight that, if you want to arrive at a better answer, you should start with a better question. Hal Gregersen takes that observation further, exploring how to put it into daily practice. I love this book’s emphasis on creating the conditions in which creative thinking will thrive, and I love its bighearted storytelling.” — Tony Hsieh, Zappos.com CEO
In his new book, Hal Gregersen reveals the power of cultivating a beginner’s mind, deep listening and continuous reflection in search of the right questions. Read this remarkable book and you will find a path to meaningful answers — Marc Benioff, Chairman & Co-CEO, Salesforce
Hal Gregersen is one of those rare educators who always practices what he preaches. Deliberately, he pushes himself out of his comfort zones, and consistently, he surfaces those great questions that unlock better answers. I think it’s wonderful that, with Questions Are the Answer, he is equipping so many more people to do the same. — Clayton M. Christensen, Kim B. Clark Professor of Business Administration at Harvard Business School
“Creating an open environment where every manager can ask questions without fear is the first step in bringing innovation to achieve the betterment of a corporation. The author brings out how asking the right questions is the responsibility of a successful leader. A “must” read for every corporate person aspiring to succeed as a leader.”  — Narayana Murthy, founder of Infosys
If you want a simple answer to the question of what matters most to creativity, then look no further than the title of this book. Mastering the art of questioning is not easy, but Hal Gregersen describes a wealth of valuable approaches that will serve you well -- no matter what kinds of problems you are trying to solve.  — Tim Brown, CEO of IDEO and author of Design for Change
As machines become exceedingly proficient at providing answers, it becomes more and more important for people to be asking the right questions. Hal Gregersen is exactly right that this is a skill we can learn -- and must teach. — Joi Ito, Director of the MIT Media Lab and author of Whiplash
Readers of both self-help and business books will enjoy this read as a challenge to their established perspective. — Library Journal

Notă biografică

HAL GREGERSEN is the Executive Director of the Leadership Center as MIT, a prolific author and motivational speaker, recognized by Thinkers50 as one of the world's fifty most innovative minds. He has authored or coauthored ten books, and his most recent bestselling book is The Innovator's DNA, coauthored with Jeff Dyer and Clayton Christensen.