"What would happen if I decided to only do things out of love for a whole month? Even things I don't really like to do? And if a whole lot of people would do the same thing, how would our behavior change? Would the world be a better place? Would we have more peace? More understanding? More happiness and meaning in our lives?"
Quincy turns these questions over and over in his mind and then he's sure: "I want to start a project, a project called 'Inspired by Love - One Month.'"
And that's how Quincy starts to change the world.