High profile author: Bhargava led the Center for Community Change where he mentored and supported many of today’s leading activists. He now heads a new center at CUNY social movement leadership.
TNP track in this space: When We Fight We Win, a similar manual for activism and organizing, sold over 20,000 copies. From Dictatorship to Democracy, a strategy manual for democracy activists, sold over 10,000 copies.
Wide network of supporters: Over 100 leading activists and organizers from every major social movement—from Ai-jen Poo to Pramila Jayapal—read the manuscript and offered comments and all have pledged support for the launch.
Coordinated national launch: Authors are tapping their many friends and supporters to plan a coordinated launch via social media and related events.
Punchy, accessible package: Blends accessible theory and strategy into a compact text meant to appeal to a wide readership, borrowing from the self-help genre and format.
Authoritative argument on par with bestselling Alinsky book: Drawing on decades of experience and expertise, the authors’ purpose is to offer a relevant update of Rules for Radicals (over 260,000 copies in its most recent edition) for our times.