Joseph of Arimathea, the Mystery Man of the Bible, is introduced like never before. Experience with him the heart-wrenching ramifications of Jesus' crucifixion and witness the ultimate descent into depression for this successful businessman and member of the Sanhedrin. You will go behind the scenes for the first time in literary history as author Joseph Rocco Cervasio tells ... "The Greatest Story NEVER Told." Now or Never: The 11 Secrets of Arimathea provocatively enhances itself with a simple, didactic self-help component. A seemingly unqualified servant attempts to restore Joseph of Arimathea, ably assisted by those with Secrets that will rescue any one of us today from personal recession and depression. Join this historical figure and his ensemble of friends as fact, fiction, and tradition blend to support the validity of each Secret and the destiny of each character. More importantly, discover the Secrets for yourself ... NOW. "Joe Cervasio's lessons in Now or Never: The 11 Secrets of Arimathea could surely have helped the wonderful Biblical characters he introduces. But in the 21st Century, I can also assure you his Secrets will assist a young kid trying to hit a curve ball, a major leaguer attempting to stay focused in the mesmerizing world of professional baseball, or just anyone reaching for goals to fulfill a destiny. And what a story he tells!" Dan Shaughnessy, award-winning author and sportswriter for the Boston Globe. "Not only does Mr. Cervasio weave a mystifying tale unfolding 2000 years ago in the alleyways, markets, and countryside in and around Jerusalem, but he also reveals powerful Secrets to living each of us can apply today. He's created a fundamental, yet profound formula for individuals to efficiently and effectively channel their talents and strengths into each moment, thereby fulfilling their destinies." Gerhard Gshwandtner, publisher, Selling Power Magazine.