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Muskism

Autor Quinn Slobodian, Ben Tarnoff
en Limba Engleză Paperback – 23 mar 2027

O rachetă se înalță spre orbită în timp ce, pe pământ, o singură postare pe rețelele sociale prăbușește piețe financiare. Suntem de părere că volumul Muskism reușește să străpungă zgomotul mediatic constant pentru a revela ceva ce biografiile anterioare au omis: faptul că personajul central nu este doar un individ excentric, ci avatarul unei noi ordini politice și economice. Quinn Slobodian și Ben Tarnoff propun o schimbare de paradigmă, argumentând că ceea ce observăm astăzi este un „manual” pentru o modernitate postliberală, unde democrația devine secundară în fața supremației tehnocratice. Narativul amintește de Elon Musk, Tesla, SpaceX, and the Quest for a Fantastic Future de Ashlee Vance prin intensitatea cu care reconstituie o epocă a inovației accelerate, însă acolo unde Vance vede portretul unui vizionar, autorii de față identifică un sistem de operare social periculos. Quinn Slobodian își extinde aici cercetările din Crack-Up Capitalism, mutând atenția de la micro-statele private către o ideologie care dorește să fuzioneze omul cu mașina, eliminând factorul uman din procesele de producție. Stilul este unul analitic, dar cu un ritm cinematic, purtând cititorul de la rădăcinile sud-africane ale lui Musk până la influența sa asupra criptomonedelor și explorării spațiale. Nu este o simplă relatare a succesului, ci o examinare critică a modului în care statul este utilizat ca rampă de lansare pentru ambiții private care vizează salvarea doar pentru cei puțini. Notăm cu interes cum această biografie de business se transformă într-un avertisment despre viitorul muncii și al libertății individuale într-o lume dominată de figuri mesianice ale tehnologiei.

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Specificații

ISBN-13: 9781837312351
ISBN-10: 1837312354
Pagini: 176
Dimensiuni: 129 x 198 x 10 mm
Greutate: 0.18 kg
Editura: Dorling Kindersley - DK

De ce să citești această carte

Recomandăm această carte celor care doresc să înțeleagă forțele sistemice din spatele titlurilor de ziar. Muskism nu este doar despre un miliardar, ci despre modul în care puterea se reconfigurează în secolul XXI. Cititorul va câștiga o perspectivă critică asupra modului în care tehnologia și politica se întrepătrund, oferind un instrument esențial pentru a descifra retorica „viitorului fantastic” promis de Silicon Valley.


Notă biografică

Quinn Slobodian (Author)
Quinn Slobodian is Professor of International History at the Frederick S. Pardee School of Global Studies at Boston University. His books include Crack-Up Capitalism: Market Radicals and the Dream of a World Without Democracy and, most recently, Hayek's Bastards: The Neoliberal Roots of the Populist Right.

Ben Tarnoff (Author)
Ben Tarnoff is a writer and technologist based in Massachusetts and is the author of Internet for the People and the co-author of Voices from the Valley: Tech Workers Talk About What They Do - And How They Do It. He is a frequent contributor to the New York Review of Books, and has also written for the New York Times, The New Yorker, and the New Republic, among other publications.


Descriere scurtă

A NEW YORKER AND ECONOMIST BEST BOOK OF 2026

“An illuminating book that examines where Mr. Musk came from and the episodes that shaped his worldview. In many ways it is the inverse of Walter Isaacson’s authorised biography. . . . the authors provide a portrait of his psyche that is arguably more revealing. . . . the resulting book is, you might say, a Musk-read.” –The Economist

"Muskism cuts straight to the core of the man and the moment, explaining how a mercurial, conspiracy-prone, vicious bastard can inspire loyalty and billions in other peoples' money, and the nightmare world he wants to build with those billions." –Cory Doctorow, author of Enshittification

A Financial Times Best Book of Summer 2026 • A Kirkus Most Anticipated Nonfiction Book of Spring 2026 • A Literary Hub Most Anticipated Book of the Year

A pyrotechnic examination of Elon Musk as a symptom and avatar of our postliberal age

Everyone’s got an Elon take. He’s a messiah. A menace; a genius; a clown. The verdicts differ, but they share one theme: they treat him as an individual.

Muskism argues otherwise. Elon Musk isn’t a glitch in the system—he is the system. His worldview promises sovereignty through technology: plug in, power up, and become self-reliant. But the more you connect, the more he owns you.

If Fordism defined the capitalism of the twentieth century, Muskism may define the twenty-first. Fordism helped build the welfare state. Musk undoes it. He thrives on dependence while preaching freedom. His cars run on subsidies; his satellites run the battlefield; his social networks train the AI that trains us.

Muskism sells itself as the future but entrenches age-old hierarchies. It offers autonomy for some and exclusion for others. It’s pro-natalist but anti-immigrant, futurist but reactionary. It speaks of humanity but warns against empathy.

Quinn Slobodian and Ben Tarnoff cut through the hype and the hate to reveal what Musk really represents: a new political economy, where to be “free” means to serve a Technoking. Muskism isn’t about the man. It’s about the machine that made him—and the world he’s making next. To read Muskism is to understand the machinery that made the man, and the world he’s making next, based on his philosophy of power in the spheres of:

  • Silicon Valley: A sharp analysis of Elon Musk as more than a tech CEO, introducing “Muskism” as a new Silicon Valley paradigm shaping artificial intelligence, startups, and 21st-century capitalism.
  • Big Tech, AI & the Future of Capitalism: Examines Tesla, SpaceX, and digital platforms through concepts like techno-sovereignty, automation, and “state symbiosis,” revealing how Big Tech is restructuring markets, innovation, and economic power.
  • Geopolitics, Power & the Tech Billionaire Era: Explores how Musk’s companies influence global politics, infrastructure, and governance—from satellite networks to energy systems—showing how private tech power is reshaping international relations.

Descriere

Descriere de la o altă ediție sau format:
Who on earth is Elon Musk and what is he doing? Is he a hero, a villain, or does he swing constantly between those two poles? According to the constant media gush driven by his every act and pronouncement, Musk is best understood in personal terms. This book argues differently. Rather than seeing Musk as an individual, it sees him as an avatar of something called Muskism: a playbook for our new postliberal age. It's not that Musk himself holds a coherent set of beliefs; you could say his life is one long improvisation. And he's certainly never used the word Muskism - just as, a century ago, Henry Ford never used Fordism to define his own postliberal modernity. In exploring the forces that have shaped Musk, from South Africa to Silicon Valley, Space X to DOGE, Quinn Slobodian and Ben Tarnoff outline the motifs and practices that have come to dominate our own crisis-ridden world. Muskism, they show, speaks the language of crisis and emergency to invoke a less human future: where humans are purged from the productive process and, through social media and video games, merged with the machine. This is a worldview in which the technocrat is king; which piggybacks on the state to achieve supremacy; and in which only a select few deserve salvation. If you enter, this book warns you, you will grind and you will live in the shadow of one man - but the rewards could be priceless and the alternative might be extinction.