Microsoft CRM For Dummies

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Notă GoodReads:
en Limba Engleză Carte Paperback – 22 Aug 2003
  • The ideal introductory guide to Microsoft's much anticipated entry into the Customer Relationship Management (CRM) software marketplace
  • Discusses the key features of Microsoft's CRM software, including tools to help businesses sell more effectively, manage all customer communications in one place, track and convert leads, make informed decisions faster, and provide consistent service
  • Provides expert tips and tricks to make the software work more effectively
  • Explains how to achieve increased customer satisfaction, customer loyalty, and more profitable customer relationships
  • Author is considered one of a handful of global experts on CRM for small- and medium-sized businesses
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ISBN-13: 9780764516986
ISBN-10: 0764516981
Pagini: 380
Dimensiuni: 190 x 236 x 20 mm
Greutate: 0.69 kg
Editura: Wiley
Locul publicării: Hoboken, United States

Public țintă

  • Who we are targeting: Since this CRM product will be geared to the lower end of the CRM marketplace, many of the intended users will be first time participants in CRM. These are ideal candidates for the Dummies series, which is written in a lighter, less technical tone than product manuals or help files that may accompany the software.