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MBA: Theory and Application of Business and Management Principles: Management and Industrial Engineering

Editat de Carolina Machado, J. Paulo Davim
en Limba Engleză Paperback – 30 mar 2018
This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area.
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Specificații

ISBN-13: 9783319803142
ISBN-10: 331980314X
Pagini: 194
Ilustrații: IX, 194 p. 40 illus.
Dimensiuni: 155 x 235 mm
Greutate: 0.3 kg
Ediția:Softcover reprint of the original 1st ed. 2016
Editura: Springer International Publishing
Colecția Springer
Seria Management and Industrial Engineering

Locul publicării:Cham, Switzerland

Cuprins

Management.- Human resource management.- Financial management.- Marketing management.- Operations management.- Information management.- International management.- Accounting.- International business.- Business law.- Statistics.- Economics.- Culture and organizational behaviour.- Competitive management practice.- Global management.- Organizational development and change.- Strategic management.- Entrepreneurship.- Production engineering.- Production management.- Sustainable management.

Textul de pe ultima copertă

This book focuses on the relevant subjects in the curriculum of an MBA program. Covering many different fields within business, this book is ideal for readers who want to prepare for a Master of Business Administration degree. It provides discussions and exchanges of information on principles, strategies, models, techniques, methodologies and applications in the business area.

Caracteristici

Advances the reader's understanding on the different managerial functions and key management issues Presents new conceptual skills necessary in the competitive business environment of organisations Lists the core subjects valuable to all interested in pursuing a MBA program Includes supplementary material: sn.pub/extras