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Make America Meme Again de Leslie A. Hahner

Make America Meme Again: Frontiers in Political Communication, cartea 45

Autor Leslie A. Hahner, Heather Suzanne Woods
en Limba Engleză Paperback – 20 mai 2020
Using the tools of rhetorical criticism, the authors detail how memetic persuasion operates, with a particular focus on the 2016 election of Donald J. Trump. Make America Meme Again reveals the rhetorical principles used to design Alt-right memes, outlining the myriad ways memes lure mainstream audiences to a number of extremist claims.
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Specificații

ISBN-13: 9781433182051
ISBN-10: 143318205X
Pagini: 272
Dimensiuni: 150 x 225 x 15 mm
Greutate: 0.39 kg
Ediția:1. Auflage
Editura: PETER LANG
Colecția Frontiers in Political Communication
Seria Frontiers in Political Communication

Notă biografică

Heather Suzanne Woods is Assistant Professor of Rhetoric and Technology at Kansas State University. Her research centers on rhetorics of futurity and innovation. She is published in Critical Studies in Media Communication, Feminist Media Studies, Present Tense, and Teaching Media Quarterly. Leslie A. Hahner is Associate Professor of Communication at Baylor University. Her work explores how the visual shapes public culture. She is the author of To Become an American. Her work appears in the Quarterly Journal of Speech, Communication and Critical/Cultural Studies, and other outlets.

Cuprins

Figures - Acknowledgments - Introduction: Alt-Right Memes and Networks of Public Discourse - The Origins of Alt-Right Memes and Their Proliferation - Pepe the Frog and Iconic Assemblages - Lulz: White Nationalism for the Digital Age - How the Alt-Right Moves: Memes as Tactical Circulation - Silencing the Opposition: Memes as Warfare - Conclusion: The Coming Meme Battles - Index.