Licensing Best Practices
Editat de Robert Goldscheider, Alan H Gordonen Limba Engleză Hardback – mar 2006
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Specificații
ISBN-13: 9780471740674
ISBN-10: 0471740675
Pagini: 312
Dimensiuni: 183 x 260 x 21 mm
Greutate: 0.79 kg
Editura: Wiley
Locul publicării:Hoboken, United States
ISBN-10: 0471740675
Pagini: 312
Dimensiuni: 183 x 260 x 21 mm
Greutate: 0.79 kg
Editura: Wiley
Locul publicării:Hoboken, United States
Public țintă
Licensing executives, in–house counsel, intellectual property consultants, attorneys (patent/trademark/copyright, litigation, business and tax), valuation/trademark specialists, business appraisers and executives, and CEOs.Descriere
The LESI Guide to Licensing Best Practices: Additional Strategic Issues and Contemporary Realities is a collection of sophisticated, cutting-edge articles written by experts at the top of their craft. It provides a real-world analysis of what is happening in licensing today and the opportunities and challenges that lie ahead.