Learning from the Future
Editat de Liam Fahey, Robert M Randallen Limba Engleză Hardback – 10 noi 1997
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Specificații
ISBN-13: 9780471303527
ISBN-10: 0471303526
Pagini: 464
Dimensiuni: 161 x 240 x 30 mm
Greutate: 0.87 kg
Editura: Wiley
Locul publicării:Hoboken, United States
ISBN-10: 0471303526
Pagini: 464
Dimensiuni: 161 x 240 x 30 mm
Greutate: 0.87 kg
Editura: Wiley
Locul publicării:Hoboken, United States
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Public țintă
Managers, Executives, Strategic Planners., MBA and Executive Development Markets.Descriere
The first book to present practical methods for using the technique of scenario planning to chart a company's course. The program offered here is based on methods developed at Royal Dutch Shell and popularized by Peter Schwartz in the bestselling The Art of the Long View.