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Cărți de Jean-Noël Kapferer

The Luxury Strategy

Autor Jean-Noël Kapferer et al.

3 iun 2025

Preț: 317^.25 lei

3-5 săpt. | 7-13 zile

The Artification of Luxury Fashion Brands: Synergies, Contaminations, and Hybridizations

Palgrave Studies in Practice: Global Fashion Brand Management

Editat de Marta Massi et al.

26 aug 2021

Preț: 461^.36 lei

6-8 săpt.

Journal of Brand Management: Advanced Collections

Editat de Jean-Noël Kapferer et al.

17 mai 2018

Preț: 1061^.63 lei 1294^.67 lei

6-8 săpt.

-18%

Rumors: Uses, Interpretation and Necessity

Autor Jean-Noël Kapferer

30 ian 1990

Preț: 699^.82 lei 853^.43 lei

6-8 săpt.

-18%

Les marques Capital de l'entreprise

Autor Jean-Noël Kapferer

2015

Preț: 390^.76 lei

3-5 săpt.