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Intuition

Autor Jagdish Parikh, Franz F. Neubauer
en Limba Engleză Hardback – feb 1994
This is the first comprehensive book to be published on the subject of intuition in management, a key element in business thinking and practice. The conventional management approach based on analytical problem solving is no longer adequate by itself to cope with accelerating change, complexity, uncertainty and conflict. The book presents a conceptual framework of intuition as well as extensive material on its application, especially to corporate vision building. Intuition is thought provoking and well-grounded, being based upon a global survey of more than 1,300 practising managers in nine countries - USA, UK, Austria, Brazil, France, India, Japan, the Netherlands, Sweden. This book is invaluable not only for managers and management educators, but also for those interested in enhancing their intuitive capacities. The reader will not only get clearer insights about the concept of intuition, but also learn processes for applying intuition to decision making in general and vision building in particular.
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Specificații

ISBN-13: 9780631192251
ISBN-10: 0631192255
Pagini: 328
Dimensiuni: 159 x 237 x 29 mm
Greutate: 0.61 kg
Editura: Wiley
Locul publicării:Chichester, United Kingdom

Public țintă

middle and senior managers, corporate strategists, business consultants and MBA students