Cantitate/Preț
Produs

I Think I Need Marketing

Autor Bonnie Taylor
en Limba Engleză Hardback – 30 sep 2015
Are you searching for new buyers? Building a brand? Growing a business? It's time for I Think I Need Marketing. A comprehensive resource anyone in business will find useful, regardless of industry, location, or size, I Think I Need Marketing pulls the curtain back on one of the business world's most confusing yet necessary components: marketing. Author Bonnie Taylor's easily understood narrative and common sense approach foregoes budget-wasting gimmicks and instead focuses on the steps and tools needed to build a successful-and profitable-marketing program. By breaking marketing into easily grasped nuts and bolts supported by full color illustrations and real-world examples, I Think I Need Marketing leads readers through the process of creating a custom program destined for business growth. Enhanced with helpful tips and definitions, I Think I Need Marketing demystifies marketing with an accessible narrative about: .Creating an actionable marketing strategy that achieves business goals .Developing a winning brand and branding throughout a business .Choosing the right mix from traditional and digital marketing options .Setting budgets and saving money in marketing .Using research effectively and efficiently .Hiring and successfully working with outside consultants .Evaluating and capitalizing on results"
Citește tot Restrânge

Preț: 22378 lei

Puncte Express: 336

Preț estimativ în valută:
3955 4570$ 3427£

Carte tipărită la comandă

Livrare economică 22 aprilie-06 mai


Specificații

ISBN-13: 9780578168623
ISBN-10: 0578168626
Pagini: 232
Dimensiuni: 161 x 240 x 17 mm
Greutate: 0.53 kg
Editura: Outskirts Press