2017 Reprint of 1953 Edition. Full facsimile of the original edition, not reproduced with Optical Recognition Software. I Dare You! is the expression of William H. Danforth's personal philosophy of "Four-square" personal development. Much more than a primer on the mechanics of balanced success, it is a riveting and motivational incitement to action. This brief book will provide you with the roadmap for success as well as a jolt of energy encouraging you to follow that path and fulfill your potential. William H. Danforth, who founded the Nestle Purina company, saw life as a type of checkerboard. Danforth believed that four key components (or "squares") – the mental, the physical, the social, and the religious – needed to be in balance in order to achieve fulfillment and success in life. He encapsulated his ideas in I Dare You!, a book he published in 1931 ago in which he urges readers of any age to take chances and fulfill their full potential through his strategies of becoming a more risk-taking person.