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Going Viral de Karine Nahon

Going Viral

Autor Karine Nahon, Jeff Hemsley
en Limba Engleză Paperback – 25 noi 2013
We live in a world where a tweet can be instantly retweeted and read by millions around the world in minutes, where a video forwarded to friends can destroy a political career in hours, and where an unknown man or woman can become an international celebrity overnight. Virality: individuals create it, governments fear it, companies would die for it.
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Specificații

ISBN-13: 9780745671291
ISBN-10: 0745671292
Pagini: 200
Dimensiuni: 139 x 208 x 25 mm
Greutate: 0.3 kg
Editura: Polity Press
Locul publicării:Chichester, United Kingdom

Public țintă

Students in media studies, communications studies, information sciences and the social sciences generally and interested general readers.

Notă biografică

Karine Nahon is associate professor at the Information School, University of Washington, where she is also director of the Virality of Information (retroV) research group and former director of the Center for Information & Society. Jeff Hemsley is a PhD candidate at the University of Washington.