A man in the midst of a mid life crisis is emotionally broke, financially bankrupt, unemployed in one of the economy's greatest recessions and is about to be evicted from his apartment. Desperate to change his life he searchers for a unique idea to create an overnight success and make millions in the process, he pushes his ideas to the extremes and puts everything on the line while he attempts to Go Viral. Can he make millions? How far will he go? When reality merges with fantasy, does the law catch up with him or will he cash out just in time?